Digital Account Manager

Remuneration:Market related
Location:Cape Town, Rondebosch
Type: Permanent
Company:Datafin Recruitment

A forward-thinking Digital Account Manager, with creative flair and the ability to write compelling marketing content, is sought by a UK-based CRM/CX Digital Agency to join its team. Your role will include providing strategic guidance to clients, giving advice on best practice, broad based marketing, PR, SEO or PPC initiatives and business direction. You will also help secure new business and attend business pitches. If you love challenging the conventional, have a passion for people and analytics, possess strong business acumen and you come from a digital agency background, then this role is for you!

  • Own and manage the client relationship within the digital agency - you will be the main point of contact for your client accounts and are responsible for maintaining a high customer satisfaction rate.
  • Work on and set the upfront strategy - you will be responsible for coming up with creative campaign ideas and marketing strategies that are aligned with client goals and objectives.
  • Understand and become totally integrated into t company, it's goals, messaging and ideal customers (ensuring that all briefs to the specialist teams are detailed and provide all necessary knowledge of the client and their goals)
  • Own the success of the campaign - a key part of your role will be to measure and report on all elements of marketing activity and implement changes where necessary.
  • Manage and co-ordinate regular updates to the client on the performance of marketing campaigns.
  • Respond to all incoming client queries and requests, attend all calls and meetings.
  • Maintain regular communication with the client, updating them on timelines, delivery dates, completed tasks, successes and anything else relating to their account activity - this should also include any updates on a personal level that are relevant to the close relationship you have built with your client.
  • Meet regularly, onsite, with the marketing team, sales team and other internal stakeholders to discuss needed content/campaign activity, provide training and update them on results.
  • Execute small tasks on behalf of the client that don't require specialist support.
  • Understand the financial impact each account assigned has on the business and its objectives.
  • Maintain profitability on all client accounts, identifying any cases of over servicing, addressing any additional budgetary spend with the client and recommending areas for additional service fees.
  • Identify upsell opportunities and pitch other service offerings.
  • Develop junior members of the team ensuring that you demonstrate a hard-working ethic, great client service and a commitment to going over and beyond for the client and the organisation.
  • Ensure that your Account Director and the Client Services Director are kept up to date on important information regarding the account and have input into your accounts on an ad-hoc basis, ensuring that clients receive the exposure to Directors when required.
  • Attend any client-organised event to provide advice and support where necessary.
  • Immediately alert your Account Director and the Client Services Director of any client unhappiness and identify solutions or changes that need to be made to rectify any problem or to replace revenue.
  • At all times adhere to, promote and support the values and goals outlined in our company mission.

Brief, manage and support Specialists 
  • Brief in all content and other pieces of work required to the relevant specialist team - development, design, HubSpot implementation, PR, keyword research etc. and manage this effectively to ensure that deadlines are met, and goals achieved.
  • Support the specialists with client interviews and briefings
  • Edit all content/review all outputs from the specialist teams and provide detailed, constructive feedback.
  • Communicate campaign performance back to the relevant specialists to help them better refine and optimise their activities.
  • NPS
  • Client KPIs, e.g. lead volumes, website traffic etc.
  • Renewal
  • Upsell/cross-sell
  • Response times (SLA compliance)
  • Client meetings
  • Internal marketing activity, including company websites and social accounts
  • Thorough understanding of the theory behind Inbound Marketing, website development, SEO, PR and

Posted on 09 Jun 11:17

Apply by email

Bev Sollinger

Or apply with your Biz CV

Create your CV once, and thereafter you can apply to this ad and future job ads easily.

Led by a dynamic sister duo, Lindy Levinthal and Beverley Sollinger, Datafin continues to flourish alongside the tech industry as one of South Africa's top Tech, Marketing and Financial recruitment agencies sourcing highly skilled candidates for cutting-edge companies in technology-driven industries.
Recent jobs by Datafin CityDate posted
Analyst Programmer - Sales DataCape Town23 Jun 10:52
Intern/Junior C# DeveloperCape Town23 Jun 10:05
Traffic/Digital Project ManagerCape Town23 Jun 09:07
Digital Media StrategistCape Town23 Jun 09:06
Digital Account ManagerCape Town23 Jun 09:00
SAP Basis AdministratorJohannesburg23 Jun 08:58
SAP ABAP DeveloperJohannesburg23 Jun 08:56
Intermediate Java DeveloperCape Town22 Jun 15:09
Senior Java DeveloperCape Town22 Jun 15:09
Senior Java DeveloperCape Town22 Jun 13:23
More jobs...

Get job alerts for Digital Account Manager jobs

Digital Account Manager
Cape Town
A strategic brand agency seeks a forward-thinking digital account manager to join its team where your core role will entail managing clients’ expectations...
2 hours ago
Digital Account Manager
Cape Town, Durbanville
Imagine This Digital is a full-service digital agency built for the current state of the internet.
Imagine This
1 day ago
Digital Account Manager
Cape Town
Our Cape Town office seeks to employ a digital account manager.
9 Jun 2021
Digital Sales Account Manager
Cape Town
Volt Africa has an exciting opportunity for a Digital Sales Account Manager in Johannesburg and Cape Town.
Volt Africa
18 May 2021
Senior Digital Account Manager
Cape Town
Previously disadvantaged candidates will be given preference. We have an exciting job opportunity for a senior, get-things-done Digital Account Manager to join the...
14 May 2021
Junior Digital Marketing Account Manager
Knysna Rand 12000 - Rand 16000 perMonth
Conversion Advantage is one of South Africa’s leading digital marketing agencies.
Conversion Advantage
12 May 2021
Digital Account Manager
Cape Town, Woodstock
We are looking for a digital account manager with a proactive attitude, creative mind and exceptional communication skills to work on digital campaigns...
Customer Care Solutions (Pty) Ltd
7 May 2021
Let's do Biz