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Digital Writer

Location:Johannesburg, Sandown Sandton
Remote work:Not Applicable
Education level:Diploma
Job level:Junior/Mid
Type:Permanent
Reference:#Digital Writer
Company:Primedia Broadcasting Recruiter


Purpose of the role 
To curate, originate, and repurpose relevant content for EWN’s website, with the goal of increasing user engagement and traffic and attracting unique visitors.

Job description
  • Repurpose radio interviews, writing them into comprehensive, grammatically correct online articles with the necessary background and context.
  • Write original, comprehensive articles based on interviews and bulletins, making them digital worthy with sufficient context, hyperlinks, and other digital items
  • Produce original feature articles which include written, visual and audio elements that are packaged and promoted in a way that generates user interest.
  • Monitor wire services and post relevant local, international, entertainment, business, technology, and sports stories to the website.
  • Upload pictures to the content management system and email boxes to ensure each story has appropriate images.
  • Plan stories that speak to the interests of EWN’s core audience, and execute them to the highest standards
  • Liaise with external content providers to ensure the delivery of stories and content pieces
  • Monitor brand social media platforms, working in conjunction with engagement colleagues to ensure the most relevant mix of content is reflected.
  • Ensure content posted to the website is promoted on air where appropriate, liaising with news anchors, producers, and presenters.
  • Build positive working relationships with radio staff and management, work collaboratively, and create opportunities to market web content in creative ways.
  • Evaluate website traffic trends in an effort to make decisions on both daily content and longer-term content development that will grow traffic.
  • Any other tasks assigned by the editor or anyone else appointed by the company
Requirements
  • Bachelor’s degree in journalism, communications or equivalent
  • Three+ years’ experience in digital media and or journalism
  • EWN Superfan, with deep knowledge of the brand, it’s ethos and tone
  • Experience working on CMS and audio experience advantageous
  • Understanding of how to plan and execute stories and verticals
  • Working knowledge of social media best practices
  • Excellent writing skills
  • Perfect written English
  • Ability to match writing style to various brands
  • Ability to multi-task without supervision
  • Ability to deliver on brief and on tight deadlines
  • Excellent verbal and written communication skills
  • Excellent interpersonal skills; team player
  • Ability to learn new technology independently and quickly
  • Comfortable adapting to changes in evolving industry in a high-pressure environment
  • Good understanding of SEO
Attributes
  • Team player
  • Innovative, dedicated, and responsible
  • Able to work under pressure
  • Detail-oriented
  • Creative strategic thinker
  • Organised
  • Technical problem solver
  • Quick decision maker
  • Work schedule flexibility
  • Passionate about content, a story teller with broad interests and curiosity
  • Great sense of humour


Posted on 24 Nov 18:25, Closing date 23 Jan

Apply by email

Human Capital
broadcastingcareers@primedia.co.za

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Primedia Broadcasting Recruiter
Primedia Broadcasting is the home to premium radio stations in Gauteng and the Western Cape and specialises in omnichannel converged solutions that deliver results.
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