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Media Account Manager

Location:Johannesburg
Type:Permanent
Company:iProspect


Job description

Main role purpose (80%)
The media account manager is the central contact person responsible for managing and driving all media-related aspects of the brands in his/her portfolio, including having a clear understanding of the brands, providing strategic direction, monitoring KPIs and budgets, as well as ensuring the effective implementation and buying of all campaigns.

Key accountabilities:
- Build and maintain strong relationships with his/her respective brand client teams.
- Have a deep understanding of Client's business and each brand within his/her portfolio.
- Manage the overall day-to-day media activity of the brands in his/her portfolio.
- Based on client briefs, compile high quality, innovative media strategies (traditional + digital).
- Encourage collaboration with relevant DAN partner agencies, eg. Posterscope.
- Manage output across all DAN partner agencies and integrate seamlessly.
- Allocate realistic budgets to campaigns/media platforms and monitor accordingly.
- Agree on and then track/monitor KPIs, ensuring that these are met.
- On approval of strategies, brief media planner to compile campaign schedules.
- Oversee approval of schedules and ensure accurate buying briefs.
- Do monthly flow plan checks and address over-/underspends.
- Continuously look for and present proactive media ideas to the brand teams.
- Evaluate media proposals and make recommendations to client accordingly.
- Put together insightful post-campaign reports, including recommendations for future campaigns.
- Together with the insight’s division, drive competitive brand reviews when / if required.
- Assist the buyer in chasing creative material, when and if required.
- On a weekly basis, communicate accurate account status to client and internal team.
- Support the BUD / Hub in providing portfolio-related information when / if required.
- Assist the finance team in resolving invoice queries.
- Keep abreast of industry thinking and trends.

Role purpose within SSA (20%)
The MAM is the regional lead for any expansion brand in his/her portfolio and is therefore responsible for strategic media direction, high-quality output and knowledge/skill transfer to our different country offices. He/she also serves as the link between the SA-based Brand Director and our respective in-country teams.
Key accountabilities:
- Build / maintain strong relationships with our in-market teams.
- Cascade regional briefs down to the relevant in-market teams.
- Guide the compilation of high quality, innovative media strategies (traditional + digital).
- Encourage collaboration with relevant DAN partner agencies.
- Do fortnightly check-ins with the in-market teams to ensure that things are on track.
- Assist in setting up KPIs and guiding the compilation of high-quality post-campaign reports.
- Ensure monthly reporting to BUD / Hub team on budgets, actual spends, campaign activity, KPIs.
- Also engage Hub team to assist in resolving issues.



Requirements

-Minimum five years media agency experience
- Excellent media strategic skill across both traditional and digital media
- Proficient in Microsoft programs such as PowerPoint / Excel / Word
- Excellent client-facing and account management skills
- Excellent English communication skills (both verbal and written)
- Great presentation skills
- Great time management
- Good at building relationships with clients, media owners and colleagues
- Attention to detail (accuracy)
- Work well under pressure and deadlines.
- Good analytical skills
- Can-do attitude
- Team player



Posted on 20 May 09:03, Closing date 19 Jul

Apply by email

Rinae Ramuntshi
rinae.ramuntshi@dentsu.com

Or apply with your Biz CV

Create your CV once, and thereafter you can apply to this ad and future job ads easily.


Dentsu
We are champions of meaningful progress, helping our clients to win, keep and grow their best customers. With best-in-class services and solutions in media, CRM, and creative, we operate in over 145 markets worldwide with more than 48,000 dedicated specialists.

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