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Social Media Manager

Location:Cape Town, Southern Suburbs
Company:Afternoon Express

Job description

Position: Social Media Manager for live daily afternoon show airing on SABC3
Period: 1 August 2019 - permanent position with initial three0month probation period. Will require working until 6.30pm.
Location: Cape Town
Remuneration: Basic salary
Job level: Mid
Reference: Afternoon Express Social Media Manager

Cardova is a fast-growing lifestyle media company based in Cape Town and Johannesburg which produces various advertiser funded television shows such as the award-winning Expresso Show, Afternoon Express and Tropika Island of Treasure which are broadcast both locally on SABC3 and internationally on The Africa Channel in the USA.

We are looking for a mid-level Social Media Manager to join the team on our daily live afternoon show, Afternoon Express airing on SABC3. The successful candidate will be part of a dynamic digital team that has achieved amazing results over the past few years. The job will require you to be at the office until 6.30pm. Please note that you may be required to work over weekends. 

You will be responsible for crafting and managing the execution of various forms of digital content, including but not limited to social media, website, newsletter, paid advertising, and broadcast content. The role extends to include:

Duties and Responsibilities
  • Creating and executing content plans in line with the brand’s strategy and tone
  • Creating and executing content plans incorporating sponsors messaging and key objectives
  • Curate content to ensure a high standard of quality and relevance to users
  • Liaising with client and account managers addressing key queries around content – understand what kind of publicity is sought and how to get it
  • Driving engagement and conversations via engaging and shareable content with the community and ultimately establishing brand loyalty
  • Identifying tactical and relevant opportunities to engage – creating/tailoring exciting new content to the needs of the audience in the context of client product and or industry
  • Keeping up to date with the latest trends within the digital and social media landscape 
  • Working closely with the Cardova Digital team to implement new strategies and ideas and drive positive sentiment for the brand across all Cardova platforms
  • Inputting into campaign ideas and creative brainstorming sessions
  • Reporting to clients on campaign performance
  • Managing the brand’s Facebook, Twitter, Instagram, YouTube and website on a daily basis
  • Assisting with the publicity around the show content


  • Minimum two years of industry experience
  • Professional manner
  • Pride in work with attention to detail
  • Ability to translate a creative concept into a clear content plan
  • Must be comfortable with writing in various styles and for multiple formats
  • Must have strong creative writing skills and the ability to write powerful and compelling copy.
  • Ability to adapt writing style to appeal to various target markets
  • Knowledge of additional South African languages will be advantageous
  • Active and well-rounded personal presence in social media, with an understanding of each platform and the best practices
  • Basic Photoshop and design skills 
  • Basic photography skills
  • Well-developed sense of humour and enjoys being part of a team
  • Collaborative
  • User focused, always trying to understand a product from the users perspective
  • Independent and self-motivated
  • Confident and proactive
  • Solution and deadline driven
  • Strong analytical mind and in-depth experience of social media reporting and analytics
  • Ability to adapt (any environment, systems, processes, and procedures)
  • Excellent time management
Closing Date: 12 July 2019
Contact Person: Julia Fell
Email Address:

Apply with a CV and cover letter motivating why you are a good fit for the Expresso team. Submit your application via email with subject line: "Afternoon Express Social Media Manager". Should the subject line be incorrect your CV will not be considered.

Only applicants with relevant industry and role experience need apply

Posted on 01 Jul 07:31

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