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Senior Digital Strategist

Remuneration:Negotiable depending on experience 
Location:Johannesburg, Illovo
Education level:Diploma
Job level:Mid/Senior
Travel requirement:Occasional
Company:CBR Marketing

Job description

CBR Marketing is on the hunt for a digital strategist who will work across several brands and industries.

We are an awarding-winning digital agency inspired by ensuring our clients’ place in the ever-changing digital market. We aim to affect, inspire, and engage using the power of digital.

Still reading? Cool, because this part is about you:

You are all about balancing the fine line between creativity and logic. You are able to come up with the best ideas (both practical and wildly creative), but have the know-how and ability to execute said ideas with the data, research, stats, and knowledge to back it up. Through great storytelling and even greater execution plans, you are able to turn ambitious, complex, and intricate ideas into understandable concepts that deliver the desired business, brand, and marketing results for our clients.

You are an extensive knowledge seeker in all fields and have a solid understanding of all things digital, including search engine marketing, social media (organic and paid), media buying, content creation, web

Sound like you? Then keep reading.


Your main responsibilities will include, but aren’t limited to:
  • Conceptualising digital campaigns for our clients
  • Developing digital content strategies across various platforms
  • Providing creative direction for content creation
  • Creating content for various digital platforms
  • Ensuring consistency of content and messaging across all channels
  • Provide support and resources as required on new business drives (new business pitches, presentations etc.)
  • Take ownership and responsibility for a number of client portfolios
  • Driving strategies for pitches and new client acquisition
  • Copywriting (conceptual, promotional, video scripts, mailers, newsletters, live reads, radio scripts, social media)
  • Analyse and understand clients’ needs to determine strategic deliverables
  • Be proactive in identifying key engagement opportunities using target audience insights, trends, and innovations
  • Review, debate and present proposed Strategies internally and with client
  • Reviewing and refining work with Head of Strategy
  • Source and develop insights into macro trends; into clients’ businesses, category challenges and consumer needs
What we’ll need from you:
  • Three to five years’ experience in an agency (preferably in digital)
  • A tertiary qualification (preferably in Advertising, Marketing, or Communications)
  • Proven experience in developing, presenting, and executing strategies (we’ll need a portfolio)
  • Strong presentation skills (compiling and presenting)
  • A sound understanding of digital (from the intricacies of Social Media to the nitty-gritty of Search Engine Marketing)
  • To be creative and analytical
  • Be a team player with the ability to play a strong supportive role
  • Excellent time management skills
  • Be open to debate, discussion and guidance
  • Involvement in the creative process and creative execution
  • Excellent written communication and presentation skills
  • A willingness to transfer knowledge and skills to junior colleagues
  • A solid understanding and mastering of B2B marketing
To apply:

Please send your CV, cover letter, and portfolio (a link to one, if it’s online). Please send these to with the heading: Digital Strategist

Posted on 04 Sep 14:18

Apply by email
Minenhle Khoza

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