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Business Unit Head - Youth Marketing

Remuneration:Market related 
Location:Johannesburg, Northern Suburbs
Company:Ad Talent

Looking for a Senior Marketing professional or Agency MD/Business Unit Head, who has the skills and expertise to run a youth marketing agency.

Key Responsibilities and Deliverables:

Business Planning and Operational Excellence
  • Strategise, implement and oversee processes for increased productivity and growth
  • Plan and implement long-term business strategies to achieve business objectives
  • Develop business goals that lead to commercial growth
  • Organise and coordinate operations and resources in ways that ensure maximum productivity
  • Manage the direction of the business and guide team members
  • Identify opportunities to increase efficiencies and enhance business processes
  • Research and implement new initiatives to drive revenue, lower operating costs while maintaining quality and deliver excellent service
  • Prepare and present reports to the Board on a quarterly basis
 Achievement of Profitability, Sustainability and Financial Targets
  • Compile a comprehensive budget and perform periodic budget reviews
  • Compile and monitor monthly forecasts
  • Continuously monitor the annual budget to ensure that revenue targets are met
  • Implement, monitor and manage budget, providing regular financial reports to the Board
  • Timeously identify variances in budgets and formulate action plans to address these
  • Ensure sustainability and growth of profitability as a business
New Business Development
  • Assess and identify new opportunities for growth in current and potential markets
  • Source new business opportunities in line with operational capabilities and business strategy
  • Develop proposals and deliver to relevant clients as required
  • Conduct pitch presentations for new business opportunities
  • Manage the development of contracts/SLAs in line with client requirements
Drive Marketing and Brand Awareness
  • Define a strategy and execute a plan to revolutionise the marketing and brand strategy
  • Act as a thought leader in defining the business's marketing strategy, ensuring alignment to the priorities of the business
  • Oversee the development of marketing initiatives and strategy across the business, ensuring appropriate action plans and milestones are in place
  • Provide short and long-term market forecasts and reports by conducting continuous analyses of the competitive environment and consumer trends
  • Identify opportunities to reach new market segments and expand market share
 Stakeholder Engagement and Management
  • Build strong relationships with internal and external stakeholders as a means to ensure objectives are met
  • Partner effectively with relevant stakeholders to ensure implementation of business activities
  • Build cross-functional relationships and encourage collective accountability
  • Advise, influence, negotiate and make presentations to clients and internal stakeholder at all levels across the business
  • Proactively manage stakeholder updates and communication of key business processes and practices
 Effective Leadership and Team Management
  • Through effective inspirational leadership, facilitate the creation of accountable, full service teams who understand and strive to meet the needs of all clients and Group objectives
  • Create and encourage a delivery-focused culture
  • Continually inspire, motivate and develop people to understand what is expected of them (co-create a team/organisational culture of high accountability)
  • Take full responsibility for performance of all direct reports, motivating and managing them in relation to quality standards and agreed benchmarks and objectives, focusing on all aspects of sound people management
  • Relevant Degree (NQF Level 7)
  • Eight to 10 years’ experience managing a Business Unit/Function, with at least five years’ experience in a senior leadership position. Agency experience preferable.  

Posted on 29 Nov 12:15

Ad Talent

We are niched in the communications industry with offices in Johannesburg and Cape Town from where we service all of South Africa, Africa, the Middle East, Europe and the rest of the world. Our portfolios include Digital, Creative and Client Service in Advertising, Marketing, Media, Public Relations and Corporate Communications.

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