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Product Marketing Manager

Location:Johannesburg, Northern Suburbs
Reference:#JHB002618/SB
Company:Ad Talent


A global agency has vacancy for a Product Marketing Manager with good experience and understanding of the technology and or retail industry.

The Product Marketing Manager will be responsible for developing effective communication strategies, content and plans to relay the features and benefits of new products and services to sales people and customers/consumers.
They will handle market research on current trending and competitor products, develop sales talk messaging and market positioning around products/services and translate technical details into benefits for the user.
 
Experience:
  • Eight+ years
  • Proven experience as a Product Marketing Manager, Brand Manager or similar role
  • Background in design and copywriting is a plus
  • Experience in market analysis
  • Familiar with product marketing tactics (e.g. integrated marketing campaigns)
  • Working knowledge of web analytics tools 
Qualifications:
  • BSc/BA in Marketing, Communications or similar field


Posted on 15 May 07:31



Ad Talent

We are niched in the communications industry with offices in Johannesburg and Cape Town from where we service all of South Africa, Africa, the Middle East, Europe and the rest of the world. Our portfolios include Digital, Creative and Client Service in Advertising, Marketing, Media, Public Relations and Corporate Communications.

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