This masterclass provides delegates with a practical toolset for community management, complete with service models, crisis communication protocols and influencer engagement strategies. We show you how to turn community management and customer service into a strategic business imperative.
What will you learn? + The principles that underpin the social media landscape + Community management - how does it differ from + Promotion opportunities on social media platforms + Community management dynamics + Social media crisis communications
Who should attend? + Marketing and branding executives + Communication specialists + Agency executives + Business leaders + Community managers + Public relations practitioners