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Just too cool for Soulfire

Ever heard the saying "Dying to be famous"? Well, in the latest Chicken Licken spot that Egg director, Slim, did for Net#work BBDO, Chilly the snowman didn't just say it, he actually did it.
The spot features Chilly, a beloved friend of the family, turning into a beloved jar of water after not being able to resist eating a Chicken Licken Soulfire meal. Creative team Jo van der Linde, Peet Engelbrecht, Graeme Jenner and Rob Mclennan came up with the idea of a Snowman born back in 1981, after remembering that day when it actually snowed in Joburg. Over the two-day shoot in and around Roosevelt Park and Zoo Lake, Slim worked closely with Chilly until the final shot. Lucky for Chilly, someone brought a stunt jar and he didn't really have to die a watery death - so dry your tears and go buy your Soulfire Chicken Licken.

Chilly is now permanently employed by Egg Jhb and is also available for kids' parties.

Egg Films' press office

Egg Films Egg Films is a conceptually driven creative force representing local and international directors who produce fresh, emotionally evocative work that is brave and innovative.
Comment
Pete
funny ad-
really enjoyed the ad.
Posted on 7 Apr 2009 11:31
grrrrr...
nice one-
nice one
Posted on 21 Apr 2009 17:34

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