Moshapalo comes from an illustrious career as creative, director, creator and curator of youth culture. He will lead the creative charge in the
WPP #LIQUID team on Hunter’s Cider and Viceroy and promises to bring a blend of manic energy, keen insight and a deft craft hand to the mix.
Moshapalo started at
FCB Global where he worked on accounts such as
Vodacom,
Toyota Motor Corporation,
Lexus,
SC Johnson,
SABC 1 and
Tiger Brands. From there he went on to work on
FNB South Africa,
McDonald's,
MTN Africa,
Honda Motor Southern Africa and
Unilever at
DDB.
At
TBWA\Worldwide, he worked on
Standard Bank Group,
Nissan Motor Corporation, Steers and some more
Tiger Brands.
In 2013, he joined Ogilvy Johannesburg where he was creative lead on the massive 2014 ANC Election campaign. He also did some work on
Cell C,
Hollard Insurance and
DStv.
Moshapalo's last stop was
M&C Saatchi Abel where he worked as a creative director on brands such as
Nando's South Africa, Windhoek, Tafel, Willards, Bakers,
Nedbank and
South African Revenue Service (Sars).