The Retail community of Egypt

Global consumer confidence increases 1 point in Q4 2011

Wed, 08 Feb 2012 12:14:00 +0200

NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy.
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Consumer Confidence Survey: Economy again top global concern

Wed, 09 Nov 2011 09:36:00 +0200

NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.
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Africa is world's second most connected region by mobile subscriptions

Fri, 04 Nov 2011 08:28:00 +0200

LONDON, UK: Africa has become the second most connected region in the world in terms of mobile subscription count, up from fourth place at the end of 2010, according to new research by Informa Telecoms & Media, and the number of mobile subscriptions in Africa is expected to reach one billion in 2016.
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Global advertising spend up 5.7% in Q2 2011

Thu, 20 Oct 2011 11:13:00 +0200

NEW YORK, US: Despite overall growth of 5.7% for the advertising industry in Q2 2011, adspend fell in nearly half the world's key markets in the second quarter of this year as economic concerns continued to impact the advertising industry, according to Nielsen's quarterly Global AdView Pulse report released recently.
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Africa's five major trends for potential growth

Fri, 07 Oct 2011 09:56:00 +0200

Population growth, rapid urbanisation, adoption of new technologies, unlocking of abundant resources and the deepening of the financial sector are the five major trends that are set to drive Africa's economic growth, Simon Freemantle, Standard Bank Africa senior analyst, told a media roundtable in Johannesburg, South Africa, yesterday, Thursday 6 October 2011.
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African Banker Awards shorlist announced

Fri, 26 Aug 2011 10:58:00 +0200

The African Banker Awards have released the shortlist of nominees for the 2011 competition. The winners will be announced at the awards ceremony on the 23rd September in Washington DC, during the World Bank/IMF meetings.
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MMA launches Egypt and Middle East Local Council

Wed, 20 Jul 2011 12:20:00 +0200

CAIRO, EGYPT / NEW YORK, US / LONDON, UK / SINGAPORE / SAO PAULO, BRAZIL: The Mobile Marketing Association (MMA) recently announced the launch of the Egypt and Middle East Local Council and the appointment of new co-chair, CEO & co-founder at Digital Republic, Karim Khalifa. The launch of MMA Egypt and Middle East is in response to the increased interest and investment in mobile marketing, and the need for industry support and guidance within the region.
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Global adspend up 8.8% in Q1 2011: Advertisers push TV spend

Mon, 11 Jul 2011 12:07:00 +0200

NEW YORK, US: Global advertising rose 8.8% year-on-year in Q1 to total US$118 billion* based on published rate cards, as advertisers spent more on television and continued to invest in booming consumer Asian and Latin American markets.
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Retail giants pioneer shopping mall culture in Africa

Fri, 08 Jul 2011 09:46:00 +0200

New retail precincts across Africa are not only changing consumers' buying behaviour but also changing their social behaviour. Malls provide a venue for consumers to congregate and they're doing this in preference to other social activities.
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Underlying adspend recovery despite turmoil in Japan, Middle East

Tue, 28 Jun 2011 10:17:00 +0200

TOKYO, JAPAN: Return on investment focused media agency ZenithOptimedia has released its 2011 Advertising Expenditure Forecasts revealing interesting shifts in global ad expenditure. Zenith reports that an estimated US$2.4 billion* was knocked off adspend as a result of the turmoil in the Middle East and the earthquake in Japan.
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