<?xml version="1.0" encoding="utf-8"?><rss version="2.0"><channel><title>The Pharmaceuticals community of Southern Africa</title><link>http://www.bizcommunity.com//416/398.html</link><description>Southern Africa Pharmaceuticals news</description><ttl>15</ttl><category>Pharmaceuticals news - Southern Africa</category><image><url>http://www.bizcommunity.com/res/img/11/logo5.gif</url><title>Bizcommunity.com</title><link>http://www.bizcommunity.com/</link></image><language>en-us</language><pubDate>Wed, 15 Feb 2012 01:05:17 +0200</pubDate><item><title>Branded pharmaceutical websites drive conversions among prospects and patients</title><link>http://www.bizcommunity.com/Article/224/19/57895.html</link><description>&lt;p&gt;&lt;img src="http://cdn.bizcommunity.com/c/1103/68849.jpg" alt="" width="60" height="59" align="left" &gt;RESTON, US: comScore, Inc, a leader in measuring the digital world, has released results from its fifth annual &lt;i&gt;Online Marketing Effectiveness Benchmarks for the Pharmaceutical Industry&lt;/i&gt;. The study supports previous findings that exposure to online display advertising and branded websites provides a positive lift in awareness and favourability toward pharmaceutical brands. Visitation to branded websites also continues to provide the most significant lifts in prospect conversion and patient refills.&lt;br&gt; &lt;a href="http://www.bizcommunity.com/Article/224/19/57895.html"&gt;Read more...&lt;/a&gt; | &lt;a href="http://www.bizcommunity.com/SendToFriend.aspx?l=224&amp;c=19&amp;ct=1&amp;ci=57895"&gt;Send to a friend&lt;/a&gt;&lt;/p&gt;</description><guid>http://www.bizcommunity.com/Article/224/19/57895.html</guid><pubDate>Tue, 22 Mar 2011 08:55:00 +0200</pubDate><source>http://www.bizcommunity.com/rss/416/398.html</source></item><item><title>Quality care and expansion on the agenda for Africa Health</title><link>http://www.bizcommunity.com/Article/196/465/56589.html</link><description>&lt;p&gt;&lt;img src="http://cdn.bizcommunity.com/c/1102/66016.jpg" alt="" width="70" height="46" align="left" &gt;With world&apos;s second largest healthcare exhibition Arab Health beating all forecasts, the launch of Africa Health will set benchmark for quality of care in Africa.&lt;br&gt; &lt;a href="http://www.bizcommunity.com/Article/196/465/56589.html"&gt;Read more...&lt;/a&gt; | &lt;a href="http://www.bizcommunity.com/SendToFriend.aspx?l=196&amp;c=465&amp;ct=1&amp;ci=56589"&gt;Send to a friend&lt;/a&gt;&lt;/p&gt;</description><guid>http://www.bizcommunity.com/Article/196/465/56589.html</guid><pubDate>Wed, 09 Feb 2011 11:21:00 +0200</pubDate><source>http://www.bizcommunity.com/rss/416/398.html</source></item></channel></rss>
