The Retail marketing community of Southern Africa

Global consumer confidence increases 1 point in Q4 2011

Wed, 08 Feb 2012 12:14:00 +0200

NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy.
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2012 Tabbie Awards open for nominations

Thu, 26 Jan 2012 11:40:00 +0200

CLEVELAND, US: The 2012 Tabbies call for entries is now available at the TABPI website (www.tabpi.org), allowing all B2B magazine editors, publishers and art directors the opportunity to have their best work judged by their peers. Tabbies' partners include South Africa's SAFREA, and MPASA. [video]
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Retail rewind - a year in review 2011

Fri, 06 Jan 2012 08:19:00 +0200

The approval of the Wal-Mart/Massmart deal will go down as the highlight of the retail sector in 2011.
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Building YOUR brand

Thu, 29 Dec 2011 07:19:00 +0200

Isn't it exciting to find a product or service that you have no doubt would become the next 'Chuck Norris' in the business arena? But isn't it also daunting to sit in front of your inbox three weeks later, sifting through nothing but junk and spam e-mails? The excitement seems to rub off so much quicker, doesn't it?
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South Africa's YoungGuns excel

Tue, 13 Dec 2011 13:54:00 +0200

NEW YORK, US: The organisers say that 2011 was YoungGuns biggest year since the event started out recognising young talent in 2000, and once again, in an international competition against the world's best, South Africa showed it has what it takes to compete successfully.
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Newspapers changing to attract younger readers

Thu, 08 Dec 2011 09:18:00 +0200

PARIS, FRANCE / DARMSTADT, GERMANY: While the conventional wisdom holds that newspapers and young people don't mix, newspaper companies and media associations from around the world are finding new ways to attract younger readers, using video, social media, research, education and a "total youth think" attitude.
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CNN International launches pan-EMEA brand campaign

Wed, 30 Nov 2011 11:52:00 +0200

ABU DHABI, UAE / JOHANNESBURG, SA: CNN International is launching a pan-EMEA advertising campaign designed to underline its claim to be the world's leading international news channel. The campaign seeks to build the profiles of its individual anchors, cementing their relationships with existing viewers and growing the channel's core audience.
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Brands to change marketing to under-12s on websites

Tue, 29 Nov 2011 08:07:00 +0200

BRUSSELS, BELGIUM: A group of major food brands[1] have committed to changing how they communicate to children under 12 on their company websites. The EU pledge group (www.eu-pledge.eu) committed in 2007 to only advertise "better for you" products or to move out of children's airtime altogether on TV, print and third party Internet advertising.
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South African on 2012 One Show 2012 judging panel

Mon, 14 Nov 2011 07:57:00 +0200

NEW YORK, US: More than 25 of advertising's most influential and respected professionals - including Ross Chowles, of Jupiter Drawing Room, Cape Town - have been selected to judge the One Show, claimed to be the premier international awards competition.
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2011 YoungGuns Award Party for SA?

Fri, 11 Nov 2011 06:45:00 +0200

NEW YORK, US: The awards party taking place in SA? Well, it could happen... The 2011 YoungGun of the Year organisers have announced that in 2011 the YoungGuns Award Party will be staged on the winner's home turf...
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