The Research community of Central Africa

Consumer Confidence Survey: Economy again top global concern

Wed, 09 Nov 2011 09:36:00 +0200

NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.
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Bizcommunity launches new dedicated sectors, newsletters

Tue, 20 Sep 2011 15:45:00 +0200

Bizcommunity.com - South Africa's largest online B2B publisher - is set to grow even more with the introduction of 16 new content channels, with weekly newsletters, as from yesterday Tuesday, 20 September 2011.
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Unemployment, inflation worries hit consumer confidence

Thu, 27 Jan 2011 11:00:00 +0200

NEW YORK, US: Consumer confidence fell in 25 out of 52 countries in Q4 2010 as hope for a global economic recovery evaporated at the end of last year, according to the latest edition of the Nielsen Global Consumer Confidence Index, which tracks consumer confidence, major concerns and spending intentions among online consumers.
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Hope for full global economic recovery in 2010 diminishes

Wed, 27 Oct 2010 06:22:00 +0200

NEW YORK, US: After an upbeat start to the year with two consecutive quarters of increases in optimism, global consumer confidence fell three points in September to an Index of 90 as consumers' hopes for a full economic recovery this year fades in most parts of the world, according to the latest edition of the Nielsen Global Consumer Confidence Index.
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Interbrand releases 100 'Best Global Brands'

Thu, 16 Sep 2010 08:05:00 +0200

NEW YORK, US: Coca-Cola retains the number one spot; Google gains on Microsoft, while HP enters the top 10 in Interbrand's 11th annual ranking of the world's top brands. The rankings were released yesterday, 15 September 2010.
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Sustained business recovery on the cards as companies look to re-start investment

Tue, 03 Aug 2010 12:20:00 +0200

LONDON, UK: The latest Global Business Outlook Survey from KPMG International suggests that businesses are ready to begin investing again as the healthy optimism recorded earlier in the year holds firm. Overall, business optimism remains static but strong, with India and China leading the way; while UK and Spain are still less confident.
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Research shows entertainment banners impact box office revenues

Fri, 23 Jul 2010 09:43:00 +0200

NEW YORK, US: A recent joint study from MediaMind and comScore provides insights into ad effectiveness and user behaviour in entertainment verticals.
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Brits turn to social media

Thu, 22 Jul 2010 13:49:00 +0200

RESTON, US: According to leading US-based researcher, comScore, of the 38.2 million Britons aged 15 and over who went online in the United Kingdom in May 2010, nine out of ten visited at least one social networking site, thus making it the most popular online activity in the UK. That level of engagement represents a user base of 33 million people, and a year-on-year increase of some 13%.
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Austere times as SA, African consumers cut luxury goods spend

Thu, 15 Jul 2010 14:24:00 +0200

As the global economic recovery gets off to a slow, uneven start, 45% of South African consumers say they will be restricting their purchases on 'essential' expenses, and in the process cutting down on luxury goods in the next six months, according to a MasterCard Worldwide survey released today, 15 July 2010. The number of Nigerian and Moroccan consumers planning to increase spending on luxury goods has also decreased, according to the survey.
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Draftfcb launches Institute of Decision Making

Thu, 08 Jul 2010 13:06:00 +0200

CHICAGO, US: Draftfcb, one of the world's leading marketing communications agencies, announced on 7 July 2010 further steps to enhance its ability to influence consumer behaviour by launching the Draftfcb Institute of Decision Making.
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