The Marketing & Media community of West Africa

Vodacom Nigeria 'invites' interaction with a PocketMedia Changer

Thu, 23 May 2013 12:48:00 +0200

Connectivity is changing the face of Nigerian business. To get this message across to its client base, Vodacom Business had an innovative invitation produced by PocketMedia Solutions, called the Changer, which served as an invitation to the launch of its new Machine-to-Machine Solutions.
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Experiential Marketing - the contagious idea

Wed, 22 May 2013 09:34:00 +0200

Companies are defined by what they are selling. Products come off shelves, cars get driven off lots, SMSs get sent and social media is accessed from the edgy new phones people upgrade to... What is it about the brand you picked off the shelf, signed vehicle finance for or the network you subscribe to that defined your choice? The experience. Your experience. How you felt planning your purchase and how you feel about that decision after you'd done it because of what you had taken home.
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Malian children face education crisis

Mon, 20 May 2013 13:29:00 +0200

While the world remains focused on ending Mali's conflict following rebel incursions into the northern part of the country early last year, there are about 400,000 Malian children facing severe disruptions in their education, warns the UN Children's Fund, UNICEF.
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Orange inaugurates a new campus in Dakar

Mon, 20 May 2013 11:46:00 +0200

With the creation of a new Orange Campus site in Senegal, the France Telecom-Orange Group, which is present across 20 African countries, reaffirms its commitment to strengthening its worldwide managerial community and to supporting managers in their daily responsibilities.
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Tecno P3 formally launched in the Nigerian market

Mon, 20 May 2013 10:57:00 +0200

Tecno has partnered with Qualcomm Incorporated and Etisalat to launch their latest smartphone, Tecno P3 into the Nigerian market. Qualcomm is a global leader in next generation mobile technologies while Etisalat Nigeria is one of the foremost network providers in the country.
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Liberian security service director takes newspaper to court

Wed, 15 May 2013 15:32:00 +0200

Othello Warrick, director of the Executive Protection Service [the presidential guard unit] has taken The Monitor newspaper and its news coordinator, Octavin Williams, to court on charges of "actions for damages for wrong".
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Orange African Social Venture Prize returns in 2013

Tue, 14 May 2013 21:05:00 +0200

Following on from the success of the first two programmes run in 2011 and 2012, Orange, the telecommunications corporation, has launched the third Orange African Social Venture Prize. The project promotes social innovations in support of developments that use Information and Communication Technologies (ICTs).
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Youth employment action plan ends in Accra

Tue, 14 May 2013 20:51:00 +0200

ECOWAS (Economic Community Of West African States) Member States have been urged to establish a mechanism for monitoring and evaluating the efficacy of their National Youth Employment Plans in responding to the youth employment challenges facing the region.
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Initiative to create digital jobs in Africa

Tue, 14 May 2013 11:02:00 +0200

Dr. Judith Rodin, president of The Rockefeller Foundation, on Monday, 13 May 2013, launched a new foundation initiative that will focus on Africa's youth and employment, Digital Jobs Africa.
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Kagiso's MSN moves into Kenya and Nigeria

Tue, 14 May 2013 09:20:00 +0200

Howzit MSN, reportedly one of Africa's largest portals with approximately 3.3 million unique browsers per month, is set to launch dedicated versions of its site for Nigeria and Kenya.
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