The Marketing community of West Africa

AABLA goes regional, nominations now open

Wed, 01 Feb 2012 10:46:00 +0200

The All Africa Business Leaders Awards (AABLA), in partnership with CNBC Africa and ABN Productions, have announced that this years awards will be hosted in a series of regional award ceremonies across Africa and nominations for the awards open today, 1 February 2012.
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Mobile marketing summits set for Com World Series

Tue, 31 Jan 2012 15:05:00 +0200

Informa Telecom & Media and the Mobile Marketing Association (MMA) have announced their partnership on a series of mobile marketing summits, to be held in association with the flagship series of digital events in Africa & the Middle East, Com World Series.
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AFCON 2012: Samsung launch interactive, online events

Tue, 31 Jan 2012 14:25:00 +0200

Samsung Electronics, the long-time supporter of African football, is rallying fans across the continent to show their passion for the game by launching a series of interactive live and online events for fans to gather and share the excitement of the Orange Africa Cup of Nations 2012, taking place in Gabon-Equatorial Guinea.
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Spinlet celebrated at Midem 2012

Tue, 31 Jan 2012 10:14:00 +0200

The launch of Spinlet, Africa's digital distribution service was celebrated this week at Midem 2012, in Cannes, France. The service is expected to debut within Africa this February with over 200 000 tracks, making it the largest platform for music discovery throughout Africa.
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MMA to launch West Africa Local Council

Mon, 28 Nov 2011 12:50:00 +0200

The Mobile Marketing Association (MMA) today announced that it has plans to launch a West Africa Local Council in March 2012 to promote, educate, measure, guide and protect the industry in the region.
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MTN-TransferTo partnership well underway

Mon, 14 Nov 2011 12:15:00 +0200

TransferTo and the MTN Group last week announced that the implementation of their International Airtime Transfer (IAT) partnership in MTN operating companies is well underway.
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Consumer Confidence Survey: Economy again top global concern

Wed, 09 Nov 2011 09:36:00 +0200

NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.
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SA in Africa is closing the gate

Mon, 31 Oct 2011 12:50:00 +0200

South Africa can no longer take for granted its status as Africa's biggest advertising market, say experts.
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DHL Express launches campaign across Africa

Thu, 20 Oct 2011 12:03:00 +0200

The words, "Aint no mountain high enough" from the popular song has become the anthem to 100 000 employees at DHL Express as they launch their latest global advertising campaign, The International Specialists, across markets in Africa. [video]
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Scangroup and Ogilvy announce a joint venture in Ghana

Fri, 30 Sep 2011 09:07:00 +0200

Scangroup and Ogilvy, associates of WPP, a global advertising and marketing services company, have announced the launch of two advertising firms, Scanad Ghana Limited and Ogilvy Ghana Limited. The move is aimed at expanding Scangroup and Ogilvy operations in Africa and to serve an existing demand for marketing and communication services.
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