the Advertising community of West Africa

Fabulous fabric framing system

Fri, 06 Nov 2009 11:51:00 +0200

Display Mania has officially launched their every popular textile/fabric framing system.
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In-house or external ad agency for Nigerian brands

Tue, 22 Sep 2009 07:32:00 +0200

If you think your brand - whether product or corporate - needs a marketing communications agency to manage its media and communication demands, think very seriously about it for a long time. Then don't do it. If you have another serious think, and decide you really might need one, you have to decide exactly what you want and what you really want them to do and why.
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Branded TV entertainment keeps audiences glued

Thu, 02 Jul 2009 14:38:00 +0200

It remains a serious battle for advertisers to draw TV target audiences into watching commercials and then entice them to act upon the ads. Viewers are fond of channel hopping during ad breaks; in Nigeria, for example, the lack of television content has been blamed for this avoidance, yet even with the introduction of satellite TV and local stations loaded with content, this has not changed.
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Publicis opens doors for business in Ghana

Tue, 09 Jun 2009 10:54:00 +0200

Click to enlargePublicis Worldwide has announced the opening of a new agency in Ghana - currently alleged to be one of the fastest growing economies in sub-Saharan Africa.
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Origin8 Saatchi & Saatchi wins four Gold Gong-Gongs

Tue, 19 May 2009 16:00:00 +0200

Saatchi & Saatchi¹s Ghana office, Origin8 Saatchi & Saatchi won four Gold Gong-Gongs at the 7th Gong-Gong Awards held in Accra earlier this month. It the highest number of gold trophies won by any agency this year, taking home five silver awards as well.
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Flickr community's photos now distributed by Gallo Images

Tue, 24 Mar 2009 13:11:00 +0200

The popular user-generated content, online photo site, Flickr, has joined forces with Getty Images in a recent deal with Yahoo! giving creative professionals access to original, authentic and uniquely personal images for commercial use.
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The US president Barack Obama has undoubtedly inspired art, street art and fashion

Thu, 29 Jan 2009 11:17:00 +0200

The Getty Images Creative Research team finds how a politician is influencing marketing and advertising and how his look is becoming a visual reference.
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Analysing LAIF 2008 as a competitive market turf

Mon, 06 Oct 2008 12:40:00 +0200

The dust is settling and all the Champagne corks have popped to validate the culmination of activities for LAIF (Lagos Advertising and Ideas Festival) 2008. The winners, the losers and the organisers have all reflected on how best to make it better. The 2008 edition leaves us much to build upon in our quest for continuous improvement as an emerging creative market.
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Scangroup eyes West African market

Fri, 08 Aug 2008 12:09:00 +0200

Breaking into the lucrative West African market tops the “to do” list of advertising and media services firm Scangroup which only listed at the Nairobi stock market in 2006.
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Getty Images Ultimate Pitch winner is...

Mon, 02 Jun 2008 11:44:00 +0200

Andrew Tinning of Market Force Australia will be taking Bob Scarpelli's place at Cannes this year for his powerful entry "Green Unltd" which the judges felt has the power to galvanise people into really making a difference around the big problem of global warming.
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