The Sponsorship community of North Africa

[2011 trends] It's a Wild. Wired. Wellthy. World!

Tue, 18 Jan 2011 14:17:00 +0200

The recent global recession has changed our world forever. In a new digital age, characterised by oversupply and too many product types in almost every market, the challenge for companies will be to locate and capture pools of high-profit demand and be able to move with speed and flexibility to take advantage of them. Here are 11 trends for 2011.
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Official 2010 Loeries rankings

Mon, 04 Oct 2010 12:38:00 +0200

While there can be many ways of analysing any competition, this year the Loeries has introduced official winners rankings which aim to be a transparent mechanism for reporting the outcome of the awards. With the release of the printed Loeries annual, additional rankings will be published, including top 10 tables for all the individual credits, eg ECD, illustrator, writer and director, as well as post production/VFX, etc.
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Four Loerie Grands Prix this year

Mon, 04 Oct 2010 10:41:00 +0200

Four Grands Prix were handed out this past weekend at the 32nd annual The Loerie Awards, held for the second time at Good Hope Centre in Cape Town: King James once again in TV & Cinema Commercials for Allan Gray's 'Legend'; the VWV Group in Experiential: Live Events for the 2010 FIFA World Cup closing ceremony; Boogerman+ Partners Architects in Architecture & Interior Design for Soccer City aka FNB Stadium aka National Stadium; and Grid Worldwide Branding and Tonic Design in Design Mixed-Media Campaign for the Comair/British Airways SLOW Lounge.
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Asia-Pacific Digital Magazine Conference early-bird deadline extended

Tue, 10 Aug 2010 07:12:00 +0200

HANGZHOU, CHINA: The 2nd Asia-Pacific Digital Magazine Conference, hosted by FIPP and CPA (China Periodicals Association) will take place on 14-15 October 2010 at the InterContinental Conference Centre, Hangzhou, China and the early bird registration discount has been extended to 1 September 2010.
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Emirates takes young Football for Hope players under its wing

Tue, 29 Jun 2010 10:52:00 +0200

DUBAI, UAE/JOHANNESBURG: Emirates, the award-winning airline of the United Arab Emirates, is helping a team of Australian youths get off to a flying start at the Football for Hope Festival 2010 in Johannesburg.
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Second African Experiential Marketing Summit - final agenda and speakers announced

Mon, 18 Aug 2008 15:55:00 +0200

As the 2nd African Experiential Marketing Summit draws near, Exp and Marketing Mix are pleased to announce the finalised agenda and line-up of speakers.
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Powerful sponsorships

Mon, 04 Aug 2008 12:26:00 +0200

Kim Skildum-Reid heads up Power Sponsorship and is one of the world's top corporate sponsorship consultants, trainers, speakers, and authors, with 22 years experience across the US, Europe, Asia, the Middle East, and Australasia.
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Experiential marketing guru Bernd H. Schmitt in SA

Mon, 28 Jul 2008 17:26:00 +0200

Founder and director of Columbia Business School's Center on Global Brand Management, Bernd H. Schmitt brings his wealth of expertise to South Africa at the 2nd African Experiential Marketing Summit in September.
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African Experiential Marketing Summit

Mon, 30 Jun 2008 15:28:00 +0200

Exp and the Marketing Mix are please to announce the date for the second African Experiential Marketing Summit. It will be held on 3rd September at Montecasino, Johannesburg.
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Exp Nigeria implements another successful activation for Heineken

Wed, 21 May 2008 15:17:00 +0200

With Heineken in the third year of its global sponsorship of the UEFA Champions League, Heineken Nigeria has rolled out an exciting campaign called the Heineken Champions Planet for the second consecutive year.
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