the Marketing Consultancy community of Africa

New MEA marketing director for Cadbury

Wed, 04 Nov 2009 10:17:00 +0200

Mike Middleton has been appointed category director, chocolate for Cadbury's Africa, Middle East region, effective 1 November 2009. Brands under his wing will include Dairy Milk, Lunch Bar, P.S. and Flake.
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CNN TASK Group, UNWTO strike partnership

Wed, 04 Nov 2009 08:53:00 +0200

LONDON: CNN International, on Monday, 2 November 2009, announced the formation of a global strategic partnership between the CNN Tourism, Advertising Solutions and Knowledge (TASK) Group and the United Nations World Tourism Organisation (UNWTO).
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Africa - an investment destination choice

Fri, 30 Oct 2009 10:06:00 +0200

Africa is not the same as it was 10 years ago. Despite the shadow of armed conflict, military coups, electoral fraud, racism, dictatorship, xenophobia and human rights violations that still linger over the ‘dark continent', many observers believe that a couple of positive developments that have taken place here have created a platform for investment and optimism.
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Intra-Africa Business Symposium kicks off in Joburg

Wed, 28 Oct 2009 13:12:00 +0200

The inaugural Intra-Africa Business Symposium, which kicked off Wednesday, 28 October 2009 in Sandton, Johannesburg, will constitute a vital platform for African decision-makers, media practitioners and business leaders to share their views and suggest solutions to enhance intra-Africa business and move the continent forward.
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Sorry for using Mandela for marketing

Mon, 26 Oct 2009 08:20:00 +0200

The publishers of the autobiography of Congo-Brazzaville President Denis Sassou-Nguesso have apologised for using former president Nelson Mandela's name to endorse his book, the Nelson Mandela Foundation said.
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Cameroon courts SA investors

Fri, 23 Oct 2009 09:42:00 +0200

The Republic of Cameroon, the largest economy in central Africa and sub-Saharan Africa's 7th biggest economy, is at crossroads and looking to redirect itself to the path of economic diversity by calling on South African investors for help amid the heat of the global recession.
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Media&Money comes to CNBC Africa

Mon, 19 Oct 2009 11:24:00 +0200

CNBC Africa this week launches its Media&Money programme, focusing on the competitive and business side of Africa's media, marketing, advertising, branding and communications sector. The show will each week feature some of the most influential advertising leaders and branding professionals as guest hosts.
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Zim: Marketers hold inaugural conference

Mon, 19 Oct 2009 07:46:00 +0200

The Marketers Association of Zimbabwe (MAZ) is to hold its inaugural convention in the resort town of Nyanga from 21 - 23 October 2009, an announcement said.
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The head, heart and hand of branding

Thu, 15 Oct 2009 11:45:00 +0200

The brand new world created by globalisation, informed citizenry and consumer's demand for brand experience presents a challenge for global brands to balance their aggressive marketing campaigns with social responsibility.
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Chinese investment better than Western aid for Africa

Tue, 13 Oct 2009 07:50:00 +0200

China's investments in Africa are doing more for the continent's development than Western aid programmes, Rwandan President Paul Kagame has said. Current trade flows between China and Africa are estimated to be of over 100 billion US dollars per year.
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