The Retail community of Tanzania

Experiential Marketing - the contagious idea

Wed, 22 May 2013 09:34:00 +0200

Companies are defined by what they are selling. Products come off shelves, cars get driven off lots, SMSs get sent and social media is accessed from the edgy new phones people upgrade to... What is it about the brand you picked off the shelf, signed vehicle finance for or the network you subscribe to that defined your choice? The experience. Your experience. How you felt planning your purchase and how you feel about that decision after you'd done it because of what you had taken home.
Read more... | Send to a friend

A mobile Africa: innovation is key

Thu, 21 Feb 2013 11:07:00 +0200

2012 saw the BuzzCity network grow by 67% with over 210.8 billion ads served across the globe and this extensive growth in mobile usage is certain to continue as we move through 2013. Recent forecasts from Cisco revealed that the number of mobile devices will tip seven billion in 2013, outnumbering the human population, thanks to growth in developing areas, such as Asia, the Pacific and Africa.
Read more... | Send to a friend

Tigo listed among top social brands on Facebook

Tue, 19 Feb 2013 10:48:00 +0200

Tigo Tanzania has been named among the top global socially devoted brands on Facebook in a report issued by SocialBakers on the 7 February 2013, covering a study on the world's top 10 socially devoted brands on Facebook in the last quarter of 2012. Tigo Tanzania is the only telecom company from central, eastern and southern Africa in the ranking among some of the world's biggest brands.
Read more... | Send to a friend

[2013 trends] Africa poised for a great future

Wed, 30 Jan 2013 12:39:00 +0200

As 2013 commences, afro-pessimism seems to cede to afro-optimism. There is a global consensus: Africa is poised for a great future. What will be the impact of Africa's growth on our industry? What will be the major trends of the year? In the business world, predicting the future is a crucial exercise.
Read more... | Send to a friend

Windows Phone apps stores open across Africa

Tue, 18 Dec 2012 12:19:00 +0200

Microsoft has announced the opening of 21 web stores for apps and games across several African countries.
Read more... | Send to a friend

SABMiller taking Chibuku beer to rest of Africa

Thu, 11 Oct 2012 10:35:00 +0200

SABMiller has taken its traditional African beer brand‚ Chibuku - which is manufactured using either maize or sorghum - into ten other continental countries‚ a move the company says is motivated by its "affordability" and "product innovation" strategies.
Read more... | Send to a friend

Barclays, Absa to combine African operations

Tue, 21 Aug 2012 11:41:00 +0200

Barclays Bank and its subsidiary, Absa, say they are engaged in negotiations to combine the majority of the Barclays Africa operations.
Read more... | Send to a friend

HTT awarded 'Africa Loans Deal of the Year' by The Banker

Thu, 03 May 2012 14:03:00 +0200

Helios Towers Tanzania (HTT), a subsidiary of Helios Towers Africa (HTA) and reportedly the first tower company in Tanzania, has been awarded 'Africa Loans Deal of the Year' by The Banker magazine. The award follows the completion in December 2011 of HTT's US$85 million equivalent deal.
Read more... | Send to a friend

2012 African Banker Awards shortlist announced

Tue, 24 Apr 2012 16:14:00 +0200

The African Banker Awards has released the shortlist of nominees for the 2012 competition. The winners will be announced at an awards ceremony on 30 May 2012, which makes its debut in Africa. This year's event coincides with the annual African Development Bank (AfDB) meetings in Arusha, Tanzania
Read more... | Send to a friend

Report finds improved business regulations for East African SMEs

Thu, 12 Apr 2012 11:07:00 +0200

A new International Finance Corporation and World Bank report shows that the business environment for entrepreneurs in all five economies of the East African Community (Burundi, Kenya, Rwanda, Tanzania, and Uganda) improved in 2010-2011, as the countries implemented critical regulatory reforms.
Read more... | Send to a friend