The Branding community of South Africa

Oresti Trends Talk 2.0 - The Dynamic Consumer Landscape

Thu, 23 May 2013 13:23:00 +0200

In this information age, where consumers are bombarded with endless content, brands will only remain relevant if they continuously evolve their identities to suit the consumer's changing needs. On May 30, 2013, Ornico CEO Oresti Patricios, will share some insights on the trends that have defined the consumer landscape in both local and global markets. The talk will be hosted at Odd Café in Greenside, Johannesburg from 18h00.
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Blast Brand Catalysts on the money for Bidvest Bank

Thu, 23 May 2013 12:42:00 +0200

In 1998, the Bidvest group acquired Rennies Foreign Exchange. Two years later, the business received a full banking license. By 2007, Rennies Bank Ltd had changed its name to Bidvest Bank. A new marketing campaign set about profiling the bank's core business in Deposits and Investments, Travel Foreign Exchange, International Business Payments, as well as Fleet and Asset Finance.
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Jupiter designs Pure Beer Society venues for Windhoek

Thu, 23 May 2013 10:18:00 +0200

The Jupiter Drawing Room (Cape Town)'s design team has developed the look and feel for beer brand Windhoek's Pure Beer Society venues - existing venues, re-launched with handcrafted furniture and fittings made from materials specifically selected for authenticity and quality.
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Creative agency, The Greenhouse, injects glam into Cavendish Square's new campaign

Thu, 23 May 2013 08:39:00 +0200

Top Cape Town based advertising agency, The Greenhouse, was selected to introduce Cavendish Square's new tenants to their shoppers. The Greenhouse was chosen for their strong, through the line thinking and design capabilities. Their high-end creative solution matched the class and elegance of the existing Cavendish Square brand identity.
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SABMiller selects top creative agency The Greenhouse to market its draught beer portfolio

Wed, 22 May 2013 12:31:00 +0200

The Greenhouse provides highly creative and unique answers for SABMiller draught beer portfolio
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Gullan&Gullan takes top SA brands forward

Wed, 22 May 2013 12:15:00 +0200

Gullan&Gullan has hit the ground running in 2013 and notched up three prominent account wins across various industries including Pritt, All Gold and Mitsubishi Motors, in the first three months of the year.
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Apple remains no.1 in the BrandZ Top 100

Wed, 22 May 2013 10:07:00 +0200

African telecoms network MTN retain their position in the Top 100, moving up nine places from 88 to 79 with a positive brand value change of 23%. Apple remains the BrandZ Top 100 Most Valuable Global Brand for 2013, worth $185 billion. Apple grew just +1% in the last year compared to a +51% growth for its closest competitor, Samsung, which is now no.30 in the global ranking with a brand value of $21 billion.
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MTN offers brand value for shareholders

Wed, 22 May 2013 07:43:00 +0200

MTN was ranked 79th in the annual Millward-Brown Brandz Top 100 Most Valuable Global Brands survey released on Tuesday (21 May)‚ with its brand valued at US$11.4bn
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MSG Afrika to launch Power FM

Tue, 21 May 2013 10:16:00 +0200

A new outdoor brand campaign went up in Johannesburg over the weekend to announce the launch of a new FM talk radio station, Power FM, set to launch by end of June 2013. Media operating group MSG Afrika Media, a subsidiary of MSG Afrika Investment Holdings, owns it.
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Safeguarding the brand you've built

Tue, 21 May 2013 06:23:00 +0200

'A brand is built in a lifetime, and crushed in an instant.' So goes the paraphrasing of the famous quote by businessman extraordinaire, Warren Buffet. This year alone has witnessed several brands losing their credibility in the eyes of supporters and customers.
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