the Telephone and Call Centers community of South Africa

Jellybeans and Tabasco: a recipe for loyal customers, memorable brands

Fri, 03 Jul 2009 10:17:00 +0200

Your customers are potentially your best salespeople. If you want to get them talking positively about your brand, consider thoughtful, low-cost, high impact touches that will surprise and delight them.
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SA makes final Cannes Lions shortlists

Fri, 26 Jun 2009 11:12:00 +0200

CANNES: TBWA\Hunt\Lascaris Johannesburg's Trillion Dollar Campaign and Lowe Bull Johannesburg's Meet Wally's Heart have made the Titanium & Integrated Lions, while FoxP2 and DDB South Africa have made the Film Lions shortlist for the 56th Cannes Lions International Advertising Festival. Both lists were released this morning, Friday, 26 June 2009. [blog]
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Silver Direct Lion for TBWA\Hunt\Lascaris

Tue, 23 Jun 2009 09:32:00 +0200

CANNES: At the first of the 56th annual Cannes Lions International Advertising Festival award ceremonies last night, Monday, 22 June 2009, in Cannes, France, TBWA\Hunt\Lascaris Johannesburg scooped South Africa's only Lion of the evening, a Silver Direct Lion for its Trillion Dollar Campaign for The Zimbabwean. [blog]
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2009 Cannes Lions SA shortlists so far

Mon, 22 Jun 2009 11:30:00 +0200

The 56th Cannes Lions International Advertising Festival kicked off this weekend in Cannes, France, and of the seven Cannes Lions shortlists released so far - Direct, Promo, PR, Press, Media, Outdoor and Radio - South Africa has entrants on all but new category PR.
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Yellow Pencils for Lowe Bull, JWT

Fri, 12 Jun 2009 09:08:00 +0200

LONDON: Lowe Bull Gauteng's “Meet Wally's Heart” won one of South Africa's two Yellow Pencils at the annual D&AD awards at The Roundhouse in Chalk Farm, London, last night, Thursday, 11 June 2009. South Africa's other Yellow Pencil was given to JWT Cape Town's tactical “Researchers Wanted” spot for Velocity Films. [blog post]
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Social media is a people problem

Thu, 11 Jun 2009 09:27:00 +0200

First the good news: using social media for marketing is not a technology issue; it's not a software issue; it's not even that complicated. Anyone, given a bit of sense and a free weekend to cruise some how-to sites, can learn how to use most of the popular social media platforms like YouTwitFace. Now the bad news: it is a people problem. You could even say it's an HR problem.
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Young Lions film winners announced

Tue, 09 Jun 2009 08:07:00 +0200

Click to enlargeThe winners of the Cannes Young Lions Team YouTube competition, Adeline Chew of JWT, Malaysia, and Guy Dayan of Mizbala, Israel, were announced yesterday, 8 June 2009. The two winners will attend Cannes Lions and compete in the Young Lions Film Competition.
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Reach a profitable audience this winter

Wed, 03 Jun 2009 17:18:00 +0200

Winter has arrived and although many of us are still trying to make sense of all the changes over the last few months, one thing is certain - it is going to be a lot harder surviving over the next couple of months. We all know about the recession and all the gloomy predictions anticipating the worst.
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Entries open for Spikes Asia

Fri, 22 May 2009 10:06:00 +0200

Entries are now open for the three-day Spikes Asia festival, which features both the established Asian creative awards show and a new networking and learning platform for the advertising and communications industry. A new category, Design, has also been added this year, the organisers announced earlier this week.
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Advice for agency MDs in tough times

Thu, 21 May 2009 13:22:00 +0200

The usually tough job of being an agency MD is probably at its peak of toughness right now. While clients might not have cut budgets yet, you can be sure they're thinking of it. And the agency MD has to be thinking about that possibility.
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