the Sales community of South Africa

Jellybeans and Tabasco: a recipe for loyal customers, memorable brands

Fri, 03 Jul 2009 10:17:00 +0200

Your customers are potentially your best salespeople. If you want to get them talking positively about your brand, consider thoughtful, low-cost, high impact touches that will surprise and delight them.
Read full story... | Send to a friend

SA companies unfamiliar with bid process

Fri, 26 Jun 2009 13:05:00 +0200

There is a science of best practice that helps tenders and proposals win new business. Yet most South African companies - especially in our trying times - apply average to worst practice, because they're completely unfamiliar with the process that makes a bid succeed. Whether you're working on a small or a big bid, best practice shows that it works to follow a process.
Read full story... | Send to a friend

The urban legends of new business pitching

Mon, 15 Jun 2009 07:43:00 +0200

“Tell 'em what you're going to tell 'em. Tell 'em, then tell 'em what you told 'em,” is one of the pieces of trite advice that's bandied about as if it's some truth that will produce guaranteed results.
Read full story... | Send to a friend

Where sales people go wrong

Wed, 10 Jun 2009 10:15:00 +0200

We all know the role of the sales person is to clinch those deals that will boost sales commission and help grow the company's bottom line. Then why do sales people always make the same mistakes over and over without realising they are doing so?
Read full story... | Send to a friend

Busting sales targets with no-nonsense selling!

Tue, 02 Jun 2009 12:18:00 +0200

Featuring two of SA's leading Sales Gurus: Bill Gibson and Paul Naidoo.
Read full story... | Send to a friend

More to value propositions than meets the eye

Tue, 02 Jun 2009 06:54:00 +0200

Since the emergence of organised selling, generations of salespeople have been steeped in the traditions of FAB (features, advantages and benefits) and the old favourite, the USP (unique selling proposition). These simple concepts served generations of salespeople well. However, markets have changed, rendering these familiar, rather product-centric tools all but obsolete.
Read full story... | Send to a friend

‘Clients are from Mars, agencies from Venus'

Mon, 01 Jun 2009 11:59:00 +0200

As with any new or existing relationship, defining your boundaries and maintaining open healthy dialogue are keys to a long lasting client-agency relationship. However, in reality, cracks in the relationship start to appear because very often clients and agencies are not on the same wavelength and don't fully understand the dynamics and the day-to-day running of their respective business.
Read full story... | Send to a friend

Sales the next frontier for mobile solutions

Tue, 26 May 2009 15:03:00 +0200

The sales process, from lead to acquisition, retention and penetration, all at the correct price point, is vital for all companies - and even more so in the current economic climate.
Read full story... | Send to a friend

Sales director appointed for CNN Africa

Wed, 20 May 2009 11:45:00 +0200

CNN International has appointed Reme Al-Saiegh to the position of sales director for Africa and the Middle East region, based out of CNN's international headquarters in London. Al-Saiegh is responsible for overseeing CNN's sales teams across Africa, the Middle East and the UK. as well as a network of representatives throughout the region.
Read full story... | Send to a friend

Pule Molebeledi joins CNBC Africa

Thu, 14 May 2009 12:57:00 +0200

CNBC Africa announced today 14 May, 2009, the appointment of Pule Molebeledi as CNBC Africa's new head of sales. Molebeledi starts with CNBC Africa on 1 June 2009.
Read full story... | Send to a friend