The Advertising community of South Africa

Cell C goes to FoxP2, King James, Prima Plus, trigger/isobar

Fri, 10 Feb 2012 13:37:00 +0200

BREAKING NEWS: FoxP2, King James, Prima Plus and trigger/isobar have been appointed as the next team of agencies for South African mobile operator Cell C, it was announced Friday afternoon, 10 February 2012. The appointed agencies will begin work from the beginning of March.
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'Marketing's common sense - anyone can do it.' Well, maybe not.

Fri, 10 Feb 2012 12:42:00 +0200

When you see the finished object - the advertising campaign, the packaging, the new flavour, the shiny social media campaign, it's tempting to think that these things are relatively simple and straightforward to plan and execute.
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Mentoring the next generation - a challenge to the SA creative industry

Fri, 10 Feb 2012 12:26:00 +0200

There is no doubt that South Africa's advertising industry is already present on the world stage. The Rainbow Nation is home to the world's most-awarded campaign (TBWA's Trillion Dollar Zimbabwean Campaign), a D&AD Black Pencil and many Cannes accolades.
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Sony World Photography Awards 2012: Student Focus competition shortlist announced

Thu, 09 Feb 2012 11:53:00 +0200

The shortlist for the 2012 Sony World Photography Awards Student Focus competition was announced on 7 February 2012.
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AdReview's Ad Agency of the Year Awards open for entries

Thu, 09 Feb 2012 09:13:00 +0200

Submissions for the AdReview Ad Agency of the Year Awards, which give recognition to the ad agencies that have performed best during the previous full calendar year from January to December 2011, must be in by 20 February 2012.
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New executive creative director for Draftfcb South Africa's social media specialist

Wed, 08 Feb 2012 12:32:00 +0200

Draftfcb South Africa's digital and social media specialist, Mesh, has appointed Kerry Friend as executive creative director of its Johannesburg office.
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Global consumer confidence increases 1 point in Q4 2011

Wed, 08 Feb 2012 12:14:00 +0200

NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy.
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Red Cherry Media's interactive TV and radio campaigns get more than 30 000 consumers interacting

Wed, 08 Feb 2012 11:00:00 +0200

There have been many winners from the 30 000+ consumers who have entered our clients' campaigns over the past three months.
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EXCLUSIVE: Hewlett combines assets to launch new agency player, Machine

Wed, 08 Feb 2012 09:19:00 +0200

Adrian Hewlett, CEO and founder of the Habari Group, has combined his group's significant through-the-line, below-the-line, research, digital and social businesses to launch a major new independent advertising agency called Machine.
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Public masterclass on digital design

Tue, 07 Feb 2012 10:33:00 +0200

The Cape Town office of Ogilvy will offer a public masterclass on UX (user experience) for web through its digital marketing education arm - the Ogilvy Digital Marketing Academy (ODMA) run by Rian van der Merwe, a globally recognised figure in the field of UX.
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