The Branding community of Nigeria

Vodacom Nigeria 'invites' interaction with a PocketMedia Changer

Thu, 23 May 2013 12:48:00 +0200

Connectivity is changing the face of Nigerian business. To get this message across to its client base, Vodacom Business had an innovative invitation produced by PocketMedia Solutions, called the Changer, which served as an invitation to the launch of its new Machine-to-Machine Solutions.
Read more... | Send to a friend

Eskimi fanclubs exceed one million fans

Thu, 07 Mar 2013 12:05:00 +0200

Eskimi, one of Nigeria's social networking platforms, launched new fanclub function in December 2012 and in just over three months it is reported that the brand has reached and exceeded the one million fan mark.
Read more... | Send to a friend

[2013 trends] Africa's dynamic markets

Thu, 31 Jan 2013 13:20:00 +0200

The year 2013 for most brands, especially the ones coping with saturated markets in developed countries, will be a decisive one. Incorporating Africa into their corporate brand strategy, if they haven't done so, will be the better part of valour, so to speak.
Read more... | Send to a friend

[2013 trends] SA's youth trend-o-meter

Thu, 31 Jan 2013 11:30:00 +0200

Young South Africa is savvier than ever before. If you are looking for a smart and discerning prosumer, this group of kids, teens and young adults will give you more kicks than you've ever bargained for. They know just what they are looking for from any brand, and this makes them that much more satisfying to please. Here are a few trends to look out for in 2013.
Read more... | Send to a friend

Lagos hosts Social Media Week

Tue, 11 Dec 2012 14:46:00 +0200

February 2013 will mark the inaugural Social Media Week on the continent of Africa. Social Media Week Lagos brings together thought leaders, creatives, entrepreneurs and everyday citizens from Nigeria and throughout the continent and the diaspora - to explore how people and organisations are connecting to share new ideas and information.
Read more... | Send to a friend

Primedia Nigeria wins award

Wed, 28 Nov 2012 12:27:00 +0200

For its contribution to the development of the out of home advertising category in Nigeria, Primedia Nigeria was awarded the Platinum Brand Award at the recent IMC Movers awards dinner. The accolade is a result of media owners judging their peers within their own industry.
Read more... | Send to a friend

DUO expands footprint into Nigeria, Kenya

Tue, 30 Oct 2012 16:06:00 +0200

Following an increased demand from its clients, specialist ICT marketing and PR agency, DUO Marketing + Communications has announced it will be expanding its presence into Nigeria and Kenya.
Read more... | Send to a friend

Howzit MSN, Ad Dynamo partner to extend reach in Nigeria

Fri, 19 Oct 2012 10:33:00 +0200

Howzit MSN has partnered with Ad Dynamo to monetise its growing traffic in Nigeria, following the extension of its brand from South Africa into the rest of sub-Saharan Africa.
Read more... | Send to a friend

Nigeria's LASAA boosts stakeholder engagement with Skype

Wed, 26 Sep 2012 10:36:00 +0200

Lagos State Signage and Advertisement Agency, reportedly Nigeria's first structured outdoor media regulator, is set to introduce Skype video as part of steps to improve customer engagement and delivery of its services to stakeholders.
Read more... | Send to a friend

Z-Card Nigeria shares MTN's message to consumers

Thu, 20 Sep 2012 13:09:00 +0200

MTN Nigeria recently appointed Z-Card to design and produce a 'MTN Quick Tips' guide about its products and services to bridge the communication gap for its consumers.
Read more... | Send to a friend