the Retail marketing community of Nigeriahttp://retail.bizcommunity.com//157/179.htmlNigeria Retail marketing news15Retail marketing news - Nigeriahttp://www.bizcommunity.com/res/img/11/logo5.gifBizcommunity.comhttp://www.bizcommunity.com/en-usWed, 25 Nov 2009 06:48:26 +0200Perils of branding internationally: NIGAZ blunderhttp://www.bizcommunity.com/Article/196/82/38051.html<p>Thinking of taking your business international? Take a moment to consider the latest brand blunder caused by the name the new joint venture between Russian energy giant Gazprom and the Nigerian state oil company - to be called NIGAZ, and then contact your branding advisors.<br /> <a href="http://www.bizcommunity.com/Article/196/82/38051.html">Read full story...</a> | <a href="http://www.bizcommunity.com/SendToFriend.aspx?l=196&c=82&ct=1&ci=38051">Send to a friend</a></p>http://www.bizcommunity.com/Article/196/82/38051.htmlMon, 20 Jul 2009 08:41:00 +0200http://www.bizcommunity.com/rss/157/179.html