The CRM community of Kenya

AccessKenya automates its customer service

Tue, 24 May 2011 09:50:00 +0200

The AccessKenya group announced this week that it has completed full automation of its customer service through the acquisition and integration of the Internet Protocol Contact Manager (IPCM) and HEAT system from the US-based Frontrange Systems. The two systems have further been integrated with the new AVAYA PBX.
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Brand Inside and Y&R brands in new partnership

Tue, 22 Mar 2011 06:44:00 +0200

The Brand Inside from the UK and Young & Rubicam Brands have gone into a partnership that aims to help Kenyan companies bridge the gap between brand promise and customer experience.
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SMS becomes a business, healthcare tool

Thu, 17 Mar 2011 13:40:00 +0200

SMS is used more in customer relationship management (CRM) in developing countries like SA than in other markets because more individuals have cellphones than internet access.
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Conexus paves the road for automotive sales and service standards in Africa

Tue, 03 Jun 2008 16:11:00 +0200

Conexus, a leading outsourced call centre company, has successfully extended their capabilities across Africa, having completed a challenging multi-country project. The venture into the continent continued when Conexus was tasked with implementing a large-scale customer satisfaction study for a leading, international automotive client in African countries.
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Small businesses get access to banking

Wed, 21 Feb 2007 20:46:00 +0200

In Kenya, as in many African countries, major banks prefer to deal with ‘big’ clients and ‘small’ clients experience great difficulties in obtaining access to banking services. One bank in Kenya has set out to change this, however, and this could have long-term benefits for advertisers and marketers. Zipporah Musau and Kwamboka Oyaru report.
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