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Top company and news stories 30 April 2018

  • 2018 D&AD Awards' colours revealed, including SA's six Wood Pencils
  • Winners of the 2018 Webby Awards have also been announced
  • Unilever CEO Paul Polman will receive the Cannes LionHeart Award
  • Louise Marsland explores Euromonitor's Africa Rising megatrend
  • Marsland talks African storytelling and craft with Mbithi Masya
  • Jessica Tennant explains the iLizwe Lam online safety programme
  • Tennant gets the SA creative's perspective on SXSW
  • Meet #Newsmakers Adrian Ephraim and Reatile Tekateka
  • I chat to Matthew Buckland on reigniting Burn Media
  • In #FairnessFirst, I unpack National Geographic's 'Race' issue
  • Go #BehindtheSelfie with Franco D'Onofrio of Twiga Communications
  • Robin Fredericks reports back from #WTMA18 with an inside look at the Google Trekker Project; Natalia Rosa of Big Ambitions' talk on how small travel and tourism companies can market themselves effectively; and Cape Town Tourism CEO Enver Duminy's insights into destination marketing's digital relevance

    Leigh Andrews
    Editor-in-Chief: Marketing & Media SA


    Comment online in our Ed's Column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



  • BizTop stories
    Three Black Pencils awarded at 2018 D&AD Awards!
    Three Black Pencils, the highest accolade in the creative industry, were awarded at the 56th D&AD Awards, with the ceremony held at The Old Truman Brewery in London on 26 April 2018. SA was responsible for six wood Pencils...read
    Winners of 2018 Webby Awards announced
    Winners of 2018 Webby Awards announced
    The winners of the 22nd Annual Webby Awards have been announced...read
    National Geographic's April 2018 cover.
    #FairnessFirst: National Geographic's 'Race' issue

    Leigh Andrews

    National Geographic has tackled the issue of its own 'racist reporting' over its 130-year history in its April 2018 issue, dedicated to the topic of race...read
    Paul Polman, CEO of Unilever © .
    Paul Polman to receive Cannes LionHeart Award
    Paul Polman, CEO of Unilever, will receive the award at the Cannes Lions International Festival of Creativity...read
    One Show Awards
    The One Club for Creativity's Portfolio Night 14
    Twenty cities around the world will participate in The One Club for Creativity's Portfolio Night 14, the largest one-night advertising portfolio review that will take place on 23 May... read
    Design Indaba
    Design Indaba 2018: A copywriter's expert opinion

    Jeff Harvey

    No, I'm not a designer, but I am a human being. And Design Indaba 2018 spoke to me like one... read
    Advertising
    #HopeJoanna instilling 'hope' to the people who need it most - everyone in South Africa

    Issued By Grid Worldwide

    D&AD Awards Pencil winners - Day 2
    Day two's results revealed South African agencies Joe Public United, VML South Africa, Grey SA and TBWA\Hunt\Lascaris, amongst the overall winners announced... read
    D&AD Awards Pencil winners - Day 1
    The first set of D&AD Pencil winners is announced today, with two South African agencies making the cut... read
    2018 D&AD Awards judging

    View gallery
    #OrchidsandOnions: Getting lost in translation is one thing, but using someone else's incorrect, and dangerous, garbage is something totally different

    Brendan Seery

    I am not always convinced that a brand which makes arbitrary funny gags as "content" - which is light on, or even missing, a marketing message - is doing the right thing. A brand exists to sell its product or service, not to entertain... read
    UK adspend hits record £22.2bn in 2017
    UK advertising expenditure recorded its eighth consecutive year of market growth in 2017 which, puts the industry on course for a decade of continuous expansion... read
    LIA and Gorilla Doctors announce new global competition
    In partnership with Gorilla Doctors, LIA has initiated a global competition that is open to all creatives between the ages of 21 - 30 years... read
    Two lessons from the Green Mill Cocktail Lounge

    Damon Stapleton

    Chicago. It's almost midnight and it's cold. But not too cold. It's the kind of cold that makes you alert. It gives the evening a crispness and makes the neon signs a little sharper... read
    Ogilvy Johannesburg appoints head of new business development

    Issued By Ogilvy & Mather

    Branding
    Account win for Berge Farrell

    Issued By Berge Farrell

    Lenny Filipova is the new face for Bata
     read
    MaXhosa by Laduma takes Zara to task for alleged design knock-off
    Celebrated South African fashion designer Laduma Ngxokolo, creator of the MaXhosa by Laduma brand, is taking legal action against Spanish fashion retailer Zara over an alleged case of copyright infringement... read
    Responsiveness, the only way to go for future-fit brands

    James Maposa

    It's hard for brands to rely on their legacy because modern-day consumers are more open to trying new things. They have access to more information and this has led them to being more empowered and taking on more risks like trying new products... read
    Fundamentals are key to creating a strong and lasting brand

    Raymond van Niekerk

    A clear understanding of the branding process is essential for entrepreneurs, business owners and brand managers when starting a new venture or developing a new product - doing this upfront just makes sense... read
    CRM, CX, UX
    Creating great CX through engaged employees

    Issued By Interact RDT

    CSI
    Summit connects disabled learners to potential employers
    Hundreds of disabled learners had the opportunity to meet corporates seeking to employ people with disabilities... read
    Digital
    Matthew Buckland on reigniting Burn Media

    Leigh Andrews

    Matthew Buckland explains his latest role change at Creative Spark, what it means for Burn Media going forward, and the biggest digital media trends he's anticipating from 2018... read
    #WTMA18: An inside look at the Google Trekker Project

    Robin Fredericks

    This was more than just putting South Africa on the map, it was a nation-building project with a common cause... read
    Entrepreneurship
    Cape Chamber launches marketing initiative to help new businesses
    The Cape Chamber of Commerce and Industry has found a way to help new businesses market themselves at a fraction of the normal cost... read
    Amsterdam workspace concept comes to SA

    Jessica Tennant

    Following last month's launch of the Amsterdam-based workspace concept, Spaces at Atrium on 5th in Sandton, I interviewed Dutch founder Martijn Roordink to find out what it offers the South African workforce besides a place to plug in your laptop, and for his views on this new way of working... read
    Events & Conferencing
    Creating more inclusive events

    Issued By Worx Group

    Call for applications: Google Deep Learning Indaba
    Applications are now open for the second Deep Learning Indaba which aims to strengthen the foundations of African machine learning and to increase the participation of African researchers in the field... read
    Business events can lead the growth of African tourism

    Yugashnee Naicker

    As the economy continues to shift from being resource-based, knowledge industries such as tourism will become more sophisticated and important and while business travel makes up just a quarter of the overall tourism pie, its potential extends far beyond its current nominal contribution... read
    The 2018 Nirox Winter Sculpture Fair returns with a new name

    Issued By OnPoint PR

    How to develop a winning content strategy

    Issued By Worx Group

    Pacinamix on making great collaborations look tasty

    Issued By Pacinamix

    Exhibitions
    The big issues facing SA's small business

    Issued By Reed Exhibitions

    Film & Cinematography
    South by Southwest film festival from a South African creative's perspective

    Jessica Tennant

    This year's South by Southwest film festival was "some kind of collective consciousness" according to Daniel Schoeman, creative technologist at TBWA\Hunt\Lascaris... read
    Research reveals cinema ads deliver strong ROI
    Independent research into cinema advertising in South Africa has highlighted the power and impact of the medium... read
    Magazines
    Local scientist makes it onto Fortune's World's Greatest Leaders list

    Kim Cloete

    The founder and director of Africa's first integrated drug discovery centre, Professor Kelly Chibale, has been named as one of Fortune magazine's World's Greatest Leaders for 2018... read
    Marketing
    #Newsmaker: Adrian Ephraim, Irvine Partners' director of strategy

    Jessica Tennant

    Earlier this month, Adrian Ephraim joined public relations and integrated marketing agency Irvine Partners as director of strategy. This comes after Jeanine Cameron's appointment as MD in 2016. read
    #WTMA18: Changing the digital narrative for destination marketing organisations

    Robin Fredericks

    Sharing some of his most favourite passions including surfing, balloons and unicorns, Cape Town Tourism CEO, Enver Duminy took us through the destination marketing organisation and its relevance in a digital world during his talk at this year's World Travel Market Africa... read
    #WTMA18: How small travel and tourism companies can market themselves effectively

    Robin Fredericks

    Day one of WTM Africa 2018 saw Big Ambitions director of promotions, Natalia Rosa, share her insights into marketing for small tourism and travel companies... read
    Media
    Sikuvile Journalism Awards entry deadline extended
     read
    The Citizen journalist Yadhana Jadoo passes away
     read
    ANN7, The New Age get rebranded
     read
    ABC Q1 2018 data release

    Issued By Audit Bureau of Circulations

    Media Freedom
    Freedom of expression 'deteriorating' under Magufuli
    Tanzania's new law regulating online-related content is continuing to generate protest. Critics say President John Magufuli is deliberately targeting freedom of expression... read
    R2K announces Freedom week
    Mobile
    Small businesses should take advantage of Google's new "mobile-first" approach
    In March Google announced it had started rolling out a phased approach to the long-awaited implementation of "mobile-first indexing". Since then Google's search algorithms have shifted to using the mobile version of a website's content... read
    SMEs to benefit from Google's "mobile-first indexing"
    Local small and medium-sized enterprises (SMEs) stand to benefit from Google implementing "mobile-first indexing"... read
    Spree App selected as App of the Day
     read
    OOH
    Primedia Outdoor becomes official member company of Proudly SA

    Issued By Primedia Outdoor

    Alliance Media's iconic OOH site makes national TV

    Issued By Alliance Media

    PR & Communications
    Building out a new communications world through the blockchain

    Carrie Daly

    Carrie Daly looks at some interesting ways in which the blockchain can be applied in the field of communications... read
    #Newsmaker: Engage Joe Public's Reatile Tekateka

    Jessica Tennant

    Following Joe Public United's appointment of Reatile Tekateka as managing partner to head up its Engage Joe Public division, we interviewed her to find out why she's excited to grow the group's reputation management offering... read
    Go big, or go boutique? What to consider when appointing a PR agency

    Maiyo Febi

    The 90s sales slogan reads: "Go big or go home!" Does this kind of thinking still apply today?... read
    How public relations can help your small business grow

    mamahlatse marokane

    As a small business, you may not think you need to pay much attention to public relations (PR). However, when it comes to branding, marketing and promoting your company, PR is one of the most important tools to help get you the right type of attention for your business... read
    Production
    Howard Audio captures the essence of the movies for Discovery Insure

    Issued By Howard Audio

    Digital photography trends are in Canon's favour this year

    Issued By Canon SA

    Promotions & Activations
    Checkers swops Little Shop for eco-friendly seedling kits
    In a follow-up to the Checkers Mini Shop collectables craze launched in 2016, the retailer has announced its newest campaign consisting of environmentally-friendly Little Garden seedling kits... read
    Radio
    Icasa publishes findings document to review community broadcasting services sector
    Icasa has published a findings document to review the community broadcasting services sector, which has culminated into the draft regulations for the review... read
    Deezer and Hot91.9FM announce first ever music partnership

    Issued By Hot 91.9FM

    OFM wants to make you a world-famous DJ

    Issued By OFM Radio

    Massiv Metro ups the numbers in the search for a hero

    Issued By Massiv Media

    Massiv move for Faith Mangope

    Issued By Massiv Media

    The ultimate day out for the whole family

    Issued By East Coast Radio

    Recruitment
    SA's most in-demand skill sets

    Issued By CareerJunction

    Research
    Marketing leaders say level of media spend will be linked to reporting accuracy
    CMO Council Member Study reveals many will boost spend in online video advertising and voice willingness to pay premiums for guaranteed views and deep customer insights... read
    'Africa Rising' is a global megatrend - Euromonitor

    Louise Marsland

    Euromonitor International has just released a Shifting Market Frontiers Megatrend forecast in which it pegs 'Africa Rising' as a megatrend... read
    Retail
    Digital by design: how technology is breathing new life into the fashion business

    Céline Abecassis-Moedas and Valérie Moatti

    Marketplaces, online platforms, customised offerings, virtual fitting rooms and other innovations are all examples of the "phygital" transformation of fashion retail... read
    CNA and Edgars stores to sport new look

    Lauren Hartzenberg

    A rebrand is on the cards for CNA and Edgars stores as part of Edcon's turnaround strategy to win back shoppers... read
    Social Media
    Facebook Africa, Digify Africa launch online safety programme for SA youth

    Jessica Tennant

    Facebook Africa and Digify Africa have partnered to launch an online safety programme called Ilizwe Lam, Xhosa for my world... read
    The slow burn impact of the Cambridge Analytica scandal

    Richard Bensted

    The fires of media may burn bright and fast, often fading from memory just as quickly, but this revelation looks set to simmer, explains Richard Bensted... read
    Meltwater acquires leading social analytics company Sysomos

    Issued By Meltwater

    Sponsorship
    Nashua's high-fit sponsorship of NRSP continues to inspire in 2018

    Issued By Brand inc

    BASA publishes 20-year research report

    Issued By Business and Arts South Africa

    Streaming
    MTN introduces music streaming service in Nigeria
    MTN, has entered into partnership with Sony Music Entertainment to distribute the content of the label's catalogue on its platform in Nigeria... read
    TV
    Bonang Matheba is Miss SA's new host
     read
    Hectic Nine-9 introduces Hectic on 3
     read
    Behind the Selfie
    #BehindtheSelfie with... Franco D'Onofrio

    Leigh Andrews

    This week we find out what's really going on behind the selfie with Franco D'Onofrio, founding partner of Twiga Communications... read
    Prism Awards
    DNA Brand Architects wins best medium-sized PR consultancy

    Issued By DNA Brand Architects

    Prism success for Ogilvy South Africa

    Issued By Ogilvy & Mather

    Africa
    Celebrating African storytelling and craft

    Louise Marsland

    Mbithi Masya, film director at Fat Rain Films, Kenya, and a Ciclope Africa judge, talks about what Africa can bring to the international stage... read
    12 top young African tech leaders of tomorrow

    Peter Pedroncelli

    Africa is fast becoming a key global tech market, and many of the tech leaders of tomorrow are emerging from the continent with Africa's international ambitions and potential firmly in their grasp... read
    International
    Guardian Media Group and D&AD creates global festival of creativity
    Guardian Media Group and D&AD have partnered to establish a new global festival... read
    Effective Social Strategy shortlist for Warc Awards announced
    The Warc Awards released the shortlist for the Effective Social Strategy category - a search for marketing initiatives that link social strategy to business success... read
    Business
    AfricArena World Tour to select startups in top African tech cities
    The Cape Town-based AfricArena event, to be held in partnership with Wesgro and Silicon Cape, will be hosting a "World Tour" in May to select startups to pitch at the event in November... read
    Can I get your attention!

    Jared Molko

    It's been six months since I left my comfy job at a giant, well-known tech company and I've had a decent amount of time to reflect. It was an experience for which I will always be grateful... read
    New Cape Town/Brazil subsea cable to boost SA broadband

    Ilse van den Berg

    Did you know that 98% of your global data travels under the ocean on subsea fibre optic cables, not via satellites? read
    Quotes
    Elbert Hubbard
    "He has achieved success who has worked well, laughed often, and loved much."
    Andy Warhol
    "They always say time changes things, but you actually have to change them yourself."
    Winston Churchill
    "If you're going through hell, keep going."
    James Thurber
    "It is better to know some of the questions than all of the answers."

    More quotes  Submit a Quote
    Twitter
    adage
    @adage
    New PM unit wants to fix 'fragmentation' in social marketing https://t.co/a3iSn59Fkk https://t.co/42cu5SyjvH
    GlobeTechnology
    @GlobeTechnology
    Why making users pay for Facebook would be bad news for the social media giant, and investors... https://t.co/tiYCV1WeLe
    MarketingEds
    @MarketingEds
    . @facebook to (literally) shrink visibility of fake #news shared on platform https://t.co/M2lO3CJErB #marketing #social
    Digiday
    @Digiday
    "This time, [Snap has] to show off the product, not the marketing." https://t.co/AzINwJhKDv
    More tweets  Follow

    New business
    • Mustard Seed appoints Magnetic Storm - more info
    • Harambee Communications awarded BTC Premiership sponsorship, activations account - more info
    • BancABC Botswana appoints Harambee Communications - more info

    More accounts  Submit a New account
    New appointments

    More people  Submit a Person
    Jobs offered
    Cameraman/Video Editor - Johannesburg
    Video editor and cameraman for our agency in Bedfordview. Create corporate videos, interviews, viral videos, drone footage and clips. Seeking experienced video editor with wicked camera skills. Apply now. Read more >>



    Animator - Cape Town
    Experienced animator needed to produce high production illustrated animations for corporate clients. You'd be responsible for concept development and storyboards, through to design and delivery. Read more >>



    Senior Art Director - Johannesburg
    Havas JohannesburgHavas Johannesburg is looking for an amazing senior art director to partner with an equally amazing senior copywriter to start as soon as possible on a permanent basis. Read more >>



    Senior Art Director/Creative Director - Johannesburg
    OLC (Offlimit Communication) is looking for a full-time senior art director/creative director to be based in the Johannesburg office. Read more >>

    Accounts/Traffic Administrator - Johannesburg
    Account and traffic administrator position in well established print and digital agency in Bedfordview. Read full job description and apply. Need you soonest. Come join our awesome team. Read more >>


    Key Accounting/Sales/Marketing Exec - Johannesburg
    Lumoss Mouldings is looking for a key accounts/sales executive for its corporate division - must have a degree in marketing. Read more >>


    New events to diarise
    Certified Search Engine Optimisation Professional
    BlueMagnet - 2 May 2018 to 4 May 2018, Johannesburg


    Social Media Masterclass
    Digital Marketing Academy - 8 May 2018 to 10 May 2018, Cape Town | 16 May 2018 to 18 May 2018, Johannesburg


    Facebook Business Manager Course
    BlueMagnet - 11 May 2018, Johannesburg


    How to Market Your Consulting Practice, Knowledge and Expertise
    The Reputation Go-to Guy - 11 May 2018, Johannesburg


    One-Day Effective Storytelling
    DesignThinkers Academy - 16 May 2018, Johannesburg


    Web Design Essentials
    Multidimensions - 21 May 2018 to 23 May 2018, Johannesburg


    Direct marketing regulations. What are the rules now?
    Law@work, UCT Faculty of Law - 29 May 2018, Cape Town


    Social media/content marketing course
    BlueMagnet - 31 May 2018 to 1 Jun 2018, Johannesburg


    Masterclass: Mastering content for social media
    Cerebra - 5 Jun 2018, Johannesburg


    Shopper marketing for brand building short course
    Vega School - 4 Sep 2018 to 4 Dec 2018, Johannesburg


    World Media Economics Management Conference 2018
    Rhodes University - 6 May 2018 to 9 May 2018, Cape Town


    World Media Economics Management Conference
    Rhodes University - 6 May 2018 to 9 May 2018, Cape Town


    Videography for non-videographer
    PRISA - 7 May 2018 to 8 May 2018, Randburg


    Adobe Creative Cloud
    Multidimensions - 7 May 2018, Johannesburg


    Brand and marketing management short course
    Vega School - 7 May 2018 to 27 Aug 2018, Johannesburg | 23 May 2018 to 5 Sep 2018, Pretoria | 4 Jul 2018 to 17 Oct 2018, Cape Town | 4 Jul 2018 to 17 Oct 2018, Durban | 4 Jul 2018 to 24 Oct 2018, Johannesburg | 20 Aug 2018 to 10 Dec 2018, Cape Town | 20 Aug 2018 to 10 Dec 2018, Pretoria


    Rob Abraham steps in as Kagiso Media's interim CEO
     read
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