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360 degrees in training
[Su-Mari Du Bruyn] Too often we find that someone is appointed to a specific position, shown how the system works and then left to his own accord - that is it. Then, later when things go wrong, other people in the organisation are very surprised to learn that this individual gave poor customer service or does not know the first thing about the email program that he must use, for example.
  • Local company donates breadtags to mark...
DMMA celebrates 10 years in digital
Today, exactly 10 years ago, a national body was formed that would integrally change South Africa's digital landscape forever. Today is the tenth birthday of the Digital Media and Marketing Association (DMMA).
  • DMMA provides industry with top tips on how to...
  • DMMA outlines 2013 projects
  • Youth Social Media Marketing Conference 2013
Know your target audience
[Ashley Truscott] In the past two weeks I have received numerous unsolicited text messages and emails. What boggles my mind is how the organisations (or individuals) who have been trying to communicate with me have got it so horribly wrong, because they clearly didn't research their target audience.
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  • Yes, email is still relevant
  • Pay attention to mobile as email marketing...
Pule wants in on SABC board appointments
[Rod Baker] NEWSWATCH: Communications Minister Dina Pule wants to be in on SABC board appointments, reports Mail & Guardian, which also reports that both the ANC and the DA are upset over a BBC programme on the plight of SA whites. MyBroadband reports on the hack attack on the SAPS website, and the SABC says that TV and radio presenter Vuyo Mbuli will be given a provincial official funeral.
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  • SABC3 sex slip-up
Classic clashes - washing powder wars
[Michael Wood] Think of those classic sporting clashes between old rivals Springboks and All Blacks, Chiefs vs Pirates, or Nadal vs Djokovic. A battle between two old rivals almost as equal as each other, bitterly fought, won with sweat, blood and tears.
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