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Sound added to plasma screens
Primedia Outdoor has added high quality sound bytes on advertisements screened on its Johannesburg International Airport plasma screens, at no additional cost, since the end of May 2006. "The sound is subtle and unobtrusive, but the message is extremely clear owing to hi-fidelity," comments Dashni Naidu, marketing manager Primedia Outdoor.


[3 Aug 2006 14:44]

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