In the second part of a two-article series exploring the digital customer journey, 25AM's Johan Walters offers some tips and techniques for optimising the purchasing funnel.
Johan Walters 18 Apr 2014 07:39
In Bizcommunity's [2014 trends] report, Anton Krugel names the first trend as "Less is more"...
Zimaseka Njomi 17 Apr 2014 08:58
According to ongoing research by UK-based CMO institute, confidence in the effectiveness of content marketing is spurring 60% of marketers to devote increased budgets to this form of promotion...
Issued by Bizcommunity.com 16 Apr 2014 15:18
Millward Brown's Best Liked Ads list celebrates South Africa's favourite TV commercials. These are the ads that have been rated as the most liked by the South African audience, whom we believe to be...
Issued by Millward Brown 16 Apr 2014 10:21
Join Biz Takeouts Marketing & Media radio show host Warren Harding (@bizWazza) every Thursday from 9am-10am from the 2oceansVibe Radio. This week we chat to DK Badenhorst, Strategic Planner at Y&R...
16 Apr 2014 09:53
Powered by Mi-Fone, the first African mobile devices brand, 'Oju', (literally meaning 'faces' in the Yoruba language from Nigeria), has revealed the full range of 65 Afro emoticons at the global...
15 Apr 2014 08:49
A media chronology: 'Any form of discrimination with regard to a country or a person on grounds of race, religion, politics, gender or otherwise is incompatible with belonging to the Olympic...
Ed Herbst 15 Apr 2014 08:42
South African National Parks (SANParks) said in a statement that the past week proved to be one of the busiest weeks for anti-poaching units in the Kruger National Park (KNP) with as many as three...
14 Apr 2014 13:32
The Right2Know Campaign and SOS: Support Public Broadcasting, are taking on the SABC following reports that editorial staffers' phones are being monitored.
14 Apr 2014 09:43
What can you do differently to stand out? This week we look at finding different ways to get into the industry in which you really want to be.
Juliette Attwell 14 Apr 2014 06:52
Specialist online marketing research agency, Columinate, recently released its third annual 'Internet Banking SITEisfaction in South Africa' survey.
11 Apr 2014 12:03
SAARF AMPS Dec 13 is the picture of stability, with few significant changes coming through in the data.
11 Apr 2014 10:47
Allergic disorders specifically of the nose are very common in Southern Africa and affect about two out of every ten people according to the Allergy Society of South Africa. But with good technology,...
11 Apr 2014 10:25
The judging is over and the AdReview Agency of the Year has been selected. But its identity will be a closely guarded secret until 22 May, when the Awards take place.
11 Apr 2014 07:21
Ahead of its run at the National Arts Festival in Grahamstown, a new story about an everyday hero premieres at Cape Town's Kalk Bay Theatre.
Eugene Yiga 10 Apr 2014 16:23
In a deal that will make it one of the 10 largest department store operators in the world‚ Cape Town-based Woolworths (WHL) is set to buy Australian department store chain David Jones for R21.4bn...
Zeenat Moorad 10 Apr 2014 15:18
Two decades ago South African's were free to cast their vote for the first time. 27 April 1994 was a momentous moment in a hard-won journey to equal rights for all South Africans and marked the birth...
10 Apr 2014 11:44
1000Drawings Cape Town is back and has been selected as one of the official projects for World Design Capital Cape Town 2014....
10 Apr 2014 10:25
The Women's Lifestyle Expo will take place from 18 to 20 April, 2014, at The Lookout, the V&A Waterfront, Cape Town.
10 Apr 2014 09:52
WASHINGTON, US: The PR News' CSR Awards, announced at a luncheon at the National Press Club in Washington, DC on 8 April 2014, selected Pirelli's 2012 Annual Report as the winner of the Annual Report...
10 Apr 2014 08:57
Joining 15 other World Fellows selected this year from thousands of applicants across the globe, Biola Alabi, until recently the Africa managing director of M-Net, has been named a 2014 Yale World...
9 Apr 2014 14:28
Issued by Universal Church of the Kingdom of God 9 Apr 2014 11:12
Have you prepared to live happily ever after?
Issued by Universal Church of the Kingdom of God 9 Apr 2014 10:57
On tomorrow's Biz Takeouts Marketing & Media radio show, streamed live every Thursday from 9am-10am, show host Warren Harding chats to Reghard Goussard, founder and CEO of newly formed collaborative...
9 Apr 2014 10:55
Nando's has always commented on issues of public interest, using humour to create conversation and reduce tension. This is ably borne out by the fast food chicken franchise announcing its sponsorship...
9 Apr 2014 09:01
'Long Beach Resort is not so much a hotel or resort as a village - a village in which we set out to have something for everyone - to create a holiday destination to which guests will return, time and...
Rod Baker 8 Apr 2014 16:50
The latest Mxit Brand Index has been released, revealing the Top 40 South African brands on Mxit on 31 March 2014.
8 Apr 2014 11:30
The first official release from Basson Laubscher & The Violent Free Peace is a seven-track EP entitled "Shakedown". The EP was recorded in full stereo sound at Sunset Recording Studios in Stellenbosch...
8 Apr 2014 09:49
This week we look at some ideas on how to gain experience as well as making an impact with your cover letter.
Juliette Attwell 8 Apr 2014 08:53
In the last few years, content marketing has become a hot topic for brands wanting to fight for their share of audience in the digital realm....
Athar Naser 8 Apr 2014 06:34
The new value of the economy includes previously uncalculated data from sectors including telecommunications, airlines, information technology and Nollywood, the country's homegrown film industry...
7 Apr 2014 15:37
The Creative Circle announced the winners of its 2013 Ad of the Year Awards on 3 April at the new revamped The Venue, Melrose Arch, Johannesburg.
7 Apr 2014 13:04
Media24 has revealed the judges' most favoured designs submitted for Design24, a design competition seeking concept ideas to reimagine and rejuvenate the Naspers Centre on Cape Town's Foreshore....
7 Apr 2014 11:48
After the success of season 1 and 2, the FNB Smart Ride Show is back! This unique short format show is formulated around the concept of taking people to work in a specially branded FNB taxi, offering...
Issued by Red Cherry Media 7 Apr 2014 11:33
Medium-sized, Cape Town-based public relations consultancy Atmosphere Communications has scooped top honours in the first-ever Campaign of the Year category in the PRISM Awards, for its launch of...
7 Apr 2014 08:58
Executive director and owner of Tanzanian advertising agency Roots255 as well as member of the Loeries Africa Committee this year, Ulric Charteris began his advertising career in 1999 at Ogilvy SA as...
7 Apr 2014 08:56
On 26 March 2014, BBC.com hosted a roundtable discussion at the Saxon Hotel in Johannesburg. One of the BBC's most acclaimed broadcasters and anchors, Zeinab Badawi, guided the panel of esteemed...
Issued by Habari Media 4 Apr 2014 10:44
Distinguished panelists included Trevor Manuel, Michael Teke, Richard Gush and Annabel Bishop
Issued by Habari Media 4 Apr 2014 10:38
First up in our round of interviews with this year's Loeries Africa Committee is Denford Mangora, CEO of Jericho Advertising in Harare, Zimbabwe.
4 Apr 2014 06:20
The Creative Circle Ad of the Month results for February 2014 have been announced.
3 Apr 2014 08:59
Independent News & Media SA chair Iqbal Survé has told staff that the company's latest financial statements "make for sober" reading and retrenchments could not be ruled out.
3 Apr 2014 07:05
Last week on the Biz Takeouts Marketing and Media Radio show, we chatted to Kirsty Rowett, director of Source (@SAfoodgurus) Food Concepts and Catering, about food on social media, experiential food...
2 Apr 2014 13:00
You will be forgiven for thinking that South Africa's favourite airline, kulula.com's intention to host the first ever braai in the sky was a mere April Fools' Day prank. But truth be told, kulula...
2 Apr 2014 12:04
The five winners of Google's Africa Connected competition, which called entrepreneurs, creatives, innovators and web-lovers to share stories of how the web has transformed their lives and work, was...
2 Apr 2014 09:59
LONDON, UK: The UK looks set to take home the title of most awarded country at the 2014 D&AD Awards, with 136 In Books and 43 Nominations*, totalling at 179 Awarded entries for the year. Across the...
2 Apr 2014 07:51
Loeries Creative Week Cape Town will be running from 15-21 September 2014 and tickets are now available. Given the speed at which these sell out, creatives are encouraged to buy now from the website.
2 Apr 2014 07:41
It has taken millions of rand and a decade for the Competition Commission's distribution case against beer brewer SAB to finally come to nothing.
Amanda Visser 1 Apr 2014 14:29
If you haven't ever watched Gary speak then you should definitely watch this (apologies for the F-bombs, that's just how he rolls).
Mark Schefermann 1 Apr 2014 09:40
'The IFP would like to see whether the SABC makes any reference to this today and tonight in its daily dose of pro-ANC "Celebrating 20 years of democracy" propaganda on the news bulletins.' - IFP...
Ed Herbst 1 Apr 2014 08:35
One of my greatest frustrations is shopping for wine. I, like most winers, have my favourites but I'm also a variety seeker. And in a self-service environment, I can go to a number of stores/channels...
Jason (Frich) Frichol 31 Mar 2014 14:32
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