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Franklin Ozekhome's profile on Bizcommunity

Franklin Ozekhome is a strategic planner, trendspotter and student of culture and brands. He is the chief strategy officer at Identiture, a New York-based sensory branding and future design firm that offers business intelligence, strategic planning and sensory mapping services to small businesses. Follow his rants on Twitter @donniefranklin or contact him at www.franklinozekhome.com.
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Nigerian Marketnomics 2009: Part two

[Franklin Ozekhome] In the fight for survival in the depressed economies, and the battle to stand out and mean more to consumers in the emerging markets, ideas will become the golden salt and superior thinking will take centre stage.

Posted 4 years ago | Like
Nigerian Marketnomics 2009: Part one

[Franklin Ozekhome] The economic and financial crisis, which started in the United States in September 2008, has rattled markets and economies around the globe. A global shift is taking place resulting in a rebalancing of economic power.

Posted 4 years ago | Like
Beyond PR: what's your point of view?

[Franklin Ozekhome] The past few years in the Nigerian marketing, communications industry has been exciting as the status-quo has become radically bent, with the young seeking to diferentiate themselves from the ‘old masters.' In seeking to be creative for creativity-sake, they fail to encourage clients to create, promote, project, advance and endorse their points of view.

Posted 4 years ago | Like

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