[Tinyiko Maswanganye] Successful advertising depends on several aspects. Among them are appealing creative concepts, proper execution, and delivery. If one part of the chain is broken, the advertising will lose the effectiveness and the money is wasted. The point I want to emphasise is the delivery of the message. This part is called media planning and buying.
[Tinyiko Maswanganye] Advertising has changed. The consumers have changed. The audience preferences have changed, too. The most remarkable change has been the shift by brands to direct the attention to the majority.
- Chris Ayoub Owner at API Plumbing, Inc. created a profile
39 minutes ago
- Noxolo Mhlontlo Student in BA Corporate communications at Varsity college Sandton created a profile
56 minutes ago
- MEDLIVE MARKETING PVT LTD Sales Executive at MEDLIVE MARKETING PVT LTD created a profile
1 hours, 9 minutes ago
- Kizito Percy Mawela Information Professional created a profile
1 hours, 46 minutes ago
- roxanne james auditor at self employed created a profile
3 hours, 2 minutes ago
- Jonny Frank easy boat finance created a profile
3 hours, 35 minutes ago