I have written content for websites, blogs, social media campaigns, articles, press releases, brochures, print ads, voice overs, radio ads and much more. I am highly proficient in business, brand and marketing strategy as well as customer motivations, workplace psychology and the small business landscape (With a Bcomm Entrepreneurship and innovation from Stellenbosch University and an Honours Degree in Brand leadership from Vega) and this allows me to write very insightful, targeted content for the contemporary digital audience. Additionally, I feel that my age (24) works in my favour, as I have a deep understanding of the youth market and how to talk to the digital generation. My writing is concise, insightful, authentic and unpretentious.
