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Lovemore Mushayanyama

CEO at Marketing Association of South Africa
Location:Johannesburg, South Africa


    Lovemore Mushayanyama is CEO of the Marketing Association of South Africa MA(SA).
    Read more
    Marketing mistakes every entrepreneur should avoid

    Factors such as price, product, place and promotion all stem from a strategic marketing plan and are common areas where entrepreneurs can go wrong when starting a business. Without carefully considering the various principles that make up the marketing mix, an entrepreneur can negatively impact their business's bottom line.

    By Lovemore Mushayanyama 3 Sep 2012 11:47

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