Amanda Sevasti Fairweather worked as a copywriter and creative head for eight years and was involved in activations, events and digital campaigns for Momentum, Santam, Old Mutual, Savanna, Pepsi, Volkswagen, Volvo and MWEB. She most recently established the Social@Ogilvy practice within Ogilvy Johannesburg, developing strategy, content and community management for KFC, Castle Lager, Miller Genuine Draft, Haagen-Dazs, Cadbury Dairy Milk and Swatch. She took up her position as Head of Social Media at NATIVE on 7 February 2013.

Contact her via email and follow @AmandaSevasti on Twitter.