Richard is an ideas person with experience in restaurants, pubs, IT, healthcare, media and music.

Ideas have bizarre and sometimes weird origins and some are harebrained and even downright silly. However companies that are not trying new ideas can stagnate.

Often what it takes for a company to trigger off new ideas and creativity is employing people from outside their normal bandwidth.

Richard has worked as a restaurant manager, freelance journalist, PR writer and marketer as well as editing an underground poetry and short story publication.

Editing some advertising copy and planning media awareness campaigns are avenues that he has also been involved in.

Running guerrilla campaigns like an anti Nuke protest in 1995 against French testing in the South Pacific is also included on his CV.

Currently freelancing as a writer and marketer looking at, amongst other projects, brand building in the Healthcare industry he spends 90% of his time building ideas. Some work and some don't and some just act as triggers for further ideas.

Most of what works in his experience comes from small focused teams. As soon as the group of people responsible for a project becomes too large it (the project or idea) can become paralysed.

Designing ideas as well as engineering them is something that Richard specialises in.

Coordinating the process from brainstorm through to implementation in the form of PR, Advertising or product rollout is something Richard could offer your company.

Contact him @:	Just Ideas
	083 550 7618