Herman has contributed to numerous magazines, websites and newspapers in South Africa, the US, the UK and Australia on topics ranging from new media to marketing and technology. These include Bizcommunity.com, AdVantage magazine, the Mail & Guardian, Men's Health, Computer World and African Communications.
The founding editor of media.toolbox (the first news website dedicated to new media in South Africa), Herman served as assistant editor at Intelligence magazine and was launch online editor of Business 2.0 South Africa.
He was co-founder and former publisher of award winning business magazine Brand and has been a finalist for the Highway Africa Award for Innovative Use of New Media several times.
He has also been a partner in Media Africa, one of the first online research houses in South Africa, and consulted on web architecture for various financial institutions.
[Herman Manson]Wallace Seggie, a South African creative director, has developed an iOS app that brings together in one place award-winning work from a number of the world's largest advertising festivals. Called AwardsCandy, it has even been awarded official Media Partner status for the 2012 Clios. (video)
[Herman Manson] Cape Town headquartered agency, ninety9cents, has landed the ATL Capitec account* - probably the most exciting banking brand any agency can hope to work on. Capitec, it's estimated, spends R80-R100 million on advertising through a year.
[Herman Manson] How wonderful that, in South Africa's high-volume politics, the chance to step back from the abyss still presents itself. The Press Freedom Commission report on media regulation seems to have created an opportunity for politicians to jump the puddle that would have sucked them and the rest of us down an acrimonious path to the Constitutional Court and a bareknuckle fight on our hard-fought right to know (the truth - and not just Jimmy Manyi's).
[Herman Manson] Cell C has decided to drop King James and FoxP2 as its advertising agencies. Cell C had announced in February 2012 that it had appointed FoxP2, King James, Prima Plus and Trigger/Isobar as its ad agencies. King James and FoxP2 were to replace Ogilvy Johannesburg. Ogilvy will now be retaining the Cell C business.
[Herman Manson]Zando, a new online fashion ecommerce play funded by Germany-based Rocket Internet, launched three months ago and is literally aiming to rocket through the online retail market to be in the same league like services such as Kalahari.net and Takelot.com.
[Herman Manson] One year on and 140 BBDO, the agency formerly known as Net#work BBDO Cape Town, has found that its identity change and internal organisational behaviour shift is paying dividends. Of the three pitches it undertook in 2011, it won the two in which it was the incumbent and then scored one of the biggest accounts in Cape Town when it bagged the third in Metropolitan.
[Herman Manson] Cell C has put its new agency appointments, which was formally announced to the media and industry on 10 February 2012, under review. Cell C had announced the appointment of FoxP2, King James, Prima Plus and Trigger/Isobar as its ad agencies.
[Herman Manson]High Life, the much applauded inflight magazine of British Airways, is getting a localised edition for BA-operated Comair. The new magazine replaces Horizons - Comair's previous inflight title, published by Media24. The contract was awarded to Omnicom-owned content marketing firm Cedar Communications UK and the first edition appeared 1 April 2012.