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Rudi Kok | MyBiz Profile | Bizcommunity

Rudi Kok is the master of viral. You can call him for an appointment to bow down before him on 082 518 3519.
A Viral Point Of View

[Rudi Kok] A while ago I stepped on a few toes with a statement I made. I said, "Top of mind awareness is a fairy tale sucked from the thumbs of ad agencies to pacify their clients", and then all hell broke loose because clients phoned agencies and agencies phoned me sounding very threatening.

Posted 9 years ago | Like
The Marketing Virus

[Rudi Kok] What does a virus have to do with advertising? Viral advertising describes any strategy that encourages individuals to pass on a marketing message to others, creating potential for exponential growth in the message's exposure and influence. Clear? Maybe I'll draw you a picture.

Posted 9 years ago | Like
Why Viral Will Take Over the World

[Rudi Kok] How long will it take for the South African advertising community to realise that consumers have become brand immune?

Posted 9 years ago | Like

Community activity

  • Francois Marais Director at Navobyte created a profile
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