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Luke McKend's profile on Bizcommunity

Formerly an industry head for Google UK, Luke Mckend is the new country manager for Google South Africa (www.google.com/Africa; google-africa.blogspot.com; @googleafrica; adwords.blogspot.com). For more, email .
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[Online presence 2] Get socialising online

[Luke McKend] Social networks have become an integral part of any business - if your customers are talking about you, why not join in the conversation? (video)

Posted 3 days ago | Like
[Online presence 1] Out of sight, out of mind

[Luke McKend] It's been inspiring to see many businesses utilising the web to market their goods and services by taking advantage of a host of online tools, and even more inspiring to see how these business are benefitting from increased revenue and exposure, both locally and internationally.

Posted 10 days ago | Like (1)
SA wine businesses going global with online tools

[Luke McKend] The arrival of Google Street View in the winelands is only one aspect of how South African wineries and exporters are increasingly looking to technology and innovation to capture and retain new customers, both locally and globally, in a competitive and ever-changing market.

Posted 1 year ago | Like
[2011 trends] Full steam ahead in the digital world

[Luke McKend] The world of technology didn't slow down for a minute in the past year, and developments are set to continue at a fast pace in 2011. The 11 trends that I've flagged below firstly highlight some high-level predictions for what we at Google see ahead for the Internet, mobile and devices, before going a little deeper into marketing and advertising.

Posted 2 years ago | Like (1)

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