Leisure Books launches school readiness programmeLeisure Books has launched a school readiness programme, Mysmartkid, focusing on the all-round development of children in the 0-6 age group. A subscription-based continuity programme, it uses toys, tools and play-based activities to promote school readiness and the reaching of key developmental milestones in the field of early childhood development (ECD). Offers peace of mindThe programme also includes a website with an online shop for members and non-members as well as suggested activities and expert advice. It is also available in Afrikaans as Myslimkind. John Samson, business manager of Mysmartkid, said, "The new programme is a convenient, fuss-free, value-for-money investment in your child's future. Our aim is to offer peace of mind and convenience for parents and parents-to-be who often find themselves overwhelmed by an avalanche of information, advice and childhood paraphernalia. "It offers them a one-stop-shop solution of advice, activities and toys backed by experts to help their children reach their developmental milestones in a fun way in the comfort of their home." Information newsletterMembers sign up to the programme on a 12-month basis. Every two months they receive a 'Smartbox' of curated items, usually toys, educational products and activities, targeted to their child's age group. Accompanying this is a full-colour newsletter packed with relevant advice and information and tips on how to use the material with their children. A key benefit is the involvement of a panel of leading ECD experts. "Professionals from the fields of occupational and play therapy and child psychology, themselves parents, have helped develop the programme and will continue to play a key role. Their expertise and insights are instrumental in keeping the programme relevant, targeted and up-to-date." Key benefitsThe programme is available for a subscription fee of R295 every second month, which includes free delivery of the Smartbox. Members will also receive targeted age-appropriate email newsletters with additional information, advice and activities. Other key benefits include:
Member login access to the website with its free information, expert advice and ideas for further play-based activities promoting ECD milestones For more information, go to www.mysmartkid.com. |