Primedia scholarships for African media leaders at Rhodes University
Primedia, South Africa's leading media group, invites applications for postgraduate scholarships from South Africans who wish to study media management at Rhodes University's Sol Plaatje Institute (SPI) for Media Leadership in 2012.
Successful applicants, who should be from previously disadvantaged groups such as Blacks, Coloureds and Indians, will register for the SPI's one-year, full-time Postgraduate Diploma in Media Management (PDMM), the only university-level media management course in Africa. The candidates must already possess an undergraduate degree from a recognised university in order to pursue postgraduate study. The Primedia scholarships cover:
The PDMM is equivalent to an honours degree - it is pegged at Level 8 on the National Qualifications Framework set by South Africa's qualifications-setting agency SAQA - and combines rigorous theoretical and practical grounding.
The diploma is composed of eight compulsory modules covering media economics and financial management; media markets, audiences and advertising; managing media content; managing circulation and distribution; media management and leadership; media management contexts, policy and institutions; new media and convergence; and human resources management.
For the Primedia scholars, they will additionally be expected to focus on management of electronic media and digital media management and most likely do their internship at companies of Primedia.
Application details and procedures:
Only candidates from previously disadvantaged groups in South Africa are eligible to apply for these scholarships. Candidates should already have an undergraduate degree from a recognised university.
The application deadline for these scholarships is 23 December at 9am.
Students wishing to apply for these scholarships need to:
Only short-listed candidates will be contacted after the applications close at 23 December at 9am. Copies of the candidates' application must have reached Linda Snam by this time.
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