Five new clients in one month - Foshizi research base grows
2011 has taken off very well at the new offices of Foshizi. The first month of 2011 has seen five new clients sign up with this vibrant consumer insights agency to do their research projects on different age groups and areas in the black consumer market. This includes Absa and SAB, the rest of the new clients range between FMCG brands, publication, retail, and finance industries. There has also been an influx of briefs from colleagues in the Ad world who have used Foshizi services this month for research and concept development.
Clients have seen to be delighted in doing business with Foshizi because they offer them originality, innovation and a first-hand view in present-time of qualitative research into previously uncharted territories. Some of the projects have required quick turnaround without comprising on quality and this is what Foshizi has given their clients and more. "We have invested in Strategists who are adding great value to the output, as well as invested on other areas of our business," says the MD of the company.
As the current fiscal ends this month, staff at Foshizi are reflecting on the great successes they have had this year. The year of the World Cup saw Foshizi is working on 13 new clients by the end of 2010. Some of these wonderful clients from 2010 include Tracker, Dulux, Inecto and LoveLife.
You can read more about Foshizi's success on the 2010 December issue of Strategic Marketing.
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Foshizi is a black consumer insights agency that conducts regional and national qualitative research surveys on the black consumer market which includes the emerging market, townships, rural areas, deep rural villages, metropolitan areas and all surveys that the black consumer market is (part of) the target market. All interviews are recorded on video tapes and edited for presentation to client. Real People. Real Insights. Foshizi.- more....