Ring of Fire gets a Flash makeover
Take a modest budget, a remake of a Johnny Cash single and an open-minded, up-and-coming SA punk rock band. Add a big imagination and cheeky Flash animation and the result is the latest music video offering from Submachine, directed by Picture Tree Projects' Juniper.
When quizzed on choosing Flash animation as the format for the video, Juniper adds, “I had so many ideas, and such a great storyline, that we absolutely had to make this happen and Flash was the best format to finish within budget.
“Angie Hammond and Jonno Schultz from Department Fu were spot-on in transferring my thoughts into design. Plus, Angie and I are just in the same headspace when it comes to these types of projects. She gets my thinking, and has an exceptional style of design and animation which just added that extra dimension to the end-result.”
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