Integrated marketing and communications company, The Riverbed Agency (TRA) announced that it has been awarded two global PR accounts over the past month. The PR retainers are with the global management consulting, technology services and outsourcing company, Accenture, and leading provider of consumer products, Procter and Gamble (P&G). 9 Nov 2011 Read more >>

New appointment bolsters The Riverbed Agency's PR team - The Riverbed AgencySandton-based Marketing Communications agency, The Riverbed Agency (TRA), announces the appointment of Senzi Dlamini as Junior Account Manager in the Public Relations Business Unit. 17 Aug 2011 Read more >>

Media medicine: swallow the tablet and adapt! - The Riverbed AgencyI hate spam! And yet there I was, armed with nothing more than my delete button going through the unwanted emails that had landed in my inbox. There I was ready to aim and fire at my target, which consisted of copious amounts of useless information piling up before me. So as I began annihilating the enemy one by one, I came across an opponent that stopped me dead in my tracks. The headline declared that the new I-Pad 2 tablet had arrived, and further incensed me by detailing its availability in South Africa in store, in several colour options and in a lower price bracket than the older, now obsolete model I had purchased less than six months before! Not only had it arrived with less baggage, less price, and better options, it had done so with much aplomb, disrupting mine in the process! 16 Aug 2011 Read more >>