TNS Research Surveys' Press office on Bizcommunity

An average message uplift of 13 percentage points or almost three times the baseline awareness was achieved in four media experiments carried out recently by TNS Research Surveys (Pty) Ltd, South Africa's leading marketing and social insights company, on behalf of Primedia Unlimited. 3 Aug 2010 Read more >>

This was the question posed to 2 000 adults from the seven major metropolitan areas of South Africa in a survey conducted in late May and early June 2010 and who were asked to agree or disagree with the statement, "Different race groups generally respect each other in South Africa". 2 Aug 2010 Read more >>

At the Southern African Marketing Research Association's (SAMRA) annual conference held last week at Mt Grace in the Magaliesberg, executives at two TNS companies in South Africa made a clean sweep of all five awards on offer for the papers they presented. 11 Jun 2010 Read more >>

In a survey of 2 000 residents of South Africa's metropolitan areas conducted in February 2010, TNS Research Surveys (Pty) Ltd, South Africa's leading marketing and social insights company, announced that over a half of residents - 52% - are not happy with the service delivery they receive from their local authority or municipality. 25 May 2010 Read more >>

TNS Research Surveys (Pty) Ltd, South Africa's leading marketing and social insights company, has released their Economic Confidence Index (ECI) results for metropolitan adults for the first quarter of 2010 (the latest study was conducted in the middle two weeks of February). The overall ECI has staged a dramatic rise of nine points from the figure of 130 it held through the last six months of 2009 to 139 in the first quarter of 2010 (May 2002 = 100), reaching levels not seen for two years - since before the load-shedding of 2008. 18 May 2010 Read more >>

President Jacob Zuma's 100-day approval rating was 57%. This dropped to 53% in September but regained this ground in November to end 2009 on 58%. However, his figures in February this year showed a drop to 43%. This is according to a survey released by TNS Research Surveys, South Africa's leading marketing and social insights company, which has been tracking approval levels of the incumbent President for many years, including our new president, President Jacob Zuma. The four studies were each conducted amongst a sample of 2 000 SA adults from the seven major metropolitan areas of South Africa, interviewing them face-to-face in their homes, with a margin of error of under 2.5% in June, September and November. 13 Apr 2010 Read more >>

TNS Research Surveys (Pty) Ltd, South Africa's leading marketing and social insights company, has released their Economic Confidence Index (ECI) results for metropolitan adults for the end of 2009 (the latest study was conducted in the last two weeks of November). Whilst the overall ECI has stayed static since mid-year at 130 (May 2002 = 100), this hides considerable - and counterbalancing - movements in the two components that make up the Index. 25 Jan 2010 Read more >>

After initially asking for three annual electricity price increases of 45%, on 1 December Eskom reduced this request to 35% a year for three years. This comes in the wake of pressure from all political parties as well as Cosatu, with significant concerns being raised about the inflationary effects of such large price rises, as well as the impact on an economy still struggling to cope with the current recession. 9 Dec 2009 Read more >>

Although US President Obama's approval ratings have fallen from his 100-day level of 68% to just below 50%, the same is not true of President Jacob Zuma: his 100-day approval rating was 57%. This dropped to 53% in September but regained this ground in November to end the year on 58%. 8 Dec 2009 Read more >>

Christmas came early on the West Rand last Saturday 28 November 2009 at 10h00 when Africa Food for Thought (AFFT) hosted a Christmas party for its orphans and vulnerable children (OVCs). 108 children joined AFFT and its sponsors for a Christmas party at the Nestle Centre at the Walter Sisulu Botanical Gardens. This venue was kindly sponsored by Afrox, one of our faithful partners, with Wesbank donating the use of a kombi (and driver!) to help us transport some of the children as well as sponsoring two popcorn machines. 8 Dec 2009 Read more >>

Three out of four people are excited about the 2010 FIFA Soccer World Cup - but a half are concerned about a terrorist attack. These are the results of two studies released by TNS Research Surveys, South Africa's leading marketing and social insights company. The two studies, conducted in September and November 2009, each amongst 2 000 adults living in metro areas, showed that, whilst there are strong differences in levels of excitement about the 2010 World Cup across different demographics, concerns about a possible terrorist attack show much less variation. 7 Dec 2009 Read more >>

TNS Research Surveys, South Africa's leading marketing and social insights company, has conducted a series of surveys since 2004 to ascertain whether people feel positive about South Africa and, since February 2009, whether they are thinking of leaving. These surveys were conducted amongst a sample of 2 000 SA adults from the seven major metropolitan areas of South Africa, interviewing them face-to-face in their homes, with a margin of error of under 2.5%. 12 Oct 2009 Read more >>

Although eschewed by politicians, the 100-day mark of a new administration has become something of a media event. US President Barack Obama reached his milestone 100 days in office with an approval rating of 68% - on a par with ex-President Mbeki's highest score of 66% - although this slipped last week to just 50%. 20 Aug 2009 Read more >>

As part of a strategic realignment of the Kantar Group companies, TNS (Custom Division) and Research International, two of the world's leading market insight and information agencies, are merging to create the world's largest custom research company. 27 May 2009 Read more >>

This week's annual Southern African Marketing Research Association (SAMRA) Conference will feature a total of seven papers from researchers at TNS Research Surveys, TNS Customer Equity Company and Research International. 27 May 2009 Read more >>

TNS Research Surveys (Pty) Ltd, South Africa's leading marketing and social insights company, has released their Market Sentiment Index (MSI) results for metropolitan adults for the first quarter 2009 (the study was conducted in the middle two weeks of February). 12 May 2009 Read more >>

A fast-moving, decisive and visible US President Barack Obama last week reached his milestone 100 days in office with an approval rating of 68% - on a par with ex-President Mbeki's highest score of 66%, and well above the pre-election approval ratings of 41% for then-President Motlanthe and the expectations that Jacob Zuma will do a good job as President (40%). 12 May 2009 Read more >>

TNS Research Surveys, South Africa's leading marketing and social insights company, conducted a survey In February 2009 to ascertain whether people feel positive about South Africa and whether they are thinking of leaving. This survey was conducted amongst a sample of 2 000 SA adults from the seven major metropolitan areas of South Africa, interviewing them face-to-face in their homes, with a margin of error of under 2.5%. 21 Apr 2009 Read more >>

TNS Research Surveys, South Africa's leading marketing and social insights company, conducted a survey in February to ascertain what people expect of their leaders with respect to morality and their private lives. This survey was conducted amongst a sample of 2 000 SA adults from the seven major metropolitan areas of South Africa, interviewing them face-to-face in their homes, with a margin of error of under 2.5%. 21 Apr 2009 Read more >>

The beginning of the year marks a time when many people enter the employment sector as new starters, fresh from school or the tertiary environment, or start new jobs having changed their job or the company they work for. 3 Feb 2009 Read more >>

But it needs to be at least 70.0 in terms of a new model of overall attitudes to advertising incorporating advertising's role in society, its entertainment value, its information value, its irritation level, and its trust and credibility. The model suggests that advertising in South Africa could be more entertaining and less serious. 3 Feb 2009 Read more >>

Whilst 85% of people feel that more visible policing “in my area” is needed by the SAPS, 77% of people feel that they often see private security firms' vehicles in their areas. However, 58% of people want even higher levels of visibility from those firms. 24 Nov 2008 Read more >>

TNS Research Surveys, South Africa's leading marketing and social insights company, recently conducted a survey to examine what people feel to be some of the root causes of crime. This survey was conducted amongst a sample of 2 000 SA adults from the seven major metropolitan areas of South Africa, interviewing them face-to-face in their homes, with a margin of error of under 2.5%. The study was conducted in the second quarter of 2008. 6 Oct 2008 Read more >>

TNS Research Surveys, South Africa's leading marketing and social insights company, yesterday conducted a study amongst 250 people with access to landlines on the events of the last week and their fallout. This survey was conducted amongst adults from the seven major metropolitan areas of South Africa, interviewing them by telephone in their homes, with a margin of error of under 7.0%. 26 Sep 2008 Read more >>

In mid-February 2008, TNS Research Surveys, South Africa's leading marketing and social insights company, asked a sample of 2 000 metropolitan adults (aged 18 years and older) to give their views on some key issues around the 2010 FIFA World Cup. 29 Jul 2008 Read more >>

TNS Research Surveys (Pty) Ltd, South Africa's leading marketing and social insights company, has released their Market Sentiment Index (MSI) results for metropolitan adults for June 2008 (the study was conducted from 5 to 15 June). 28 Jul 2008 Read more >>

Against a background of the ANC Youth League claiming “it is prepared to kill for Jacob Zuma” if his corruption trial proceeds, Robert Mugabe declaring war against the ballot box (without any official comment from South Africa), xenophobia, the Hlope affair that threatens to slide into a racial divide, the Black Journalists' Forum and the admission criteria outcry, the Amazon/Post Office issue and with crime as South Africa's number one current problem, the question is “Are we as a nation morally corrupt?”. 25 Jun 2008 Read more >>

A winning culture saw speakers from the TNS stable walk away with the three top awards at the annual 2008 South African Marketing Research Association (SAMRA) Conference held in Swaziland in the last week of May, 2008. 9 Jun 2008 Read more >>

TNS Research Surveys, South Africa's leading marketing and social insights company, has conducted a series of surveys since 2000 that ascertain whether people feel the President is doing a good job. These surveys are conducted amongst a sample of 2 000 SA adults from the seven major metropolitan areas of South Africa, interviewing them face-to-face in their homes, with a margin of error of under 2.5%. 12 Dec 2007 Read more >>

In September and October, TNS Research Surveys, South Africa's leading marketing and social insights company, conducted two studies to determine how people feel about key issues around who might be the next President of South Africa. 12 Dec 2007 Read more >>

TNS Research Surveys (Pty) Ltd, South Africa's leading marketing and social insights company, has released their Market Sentiment Index (MSI) results for metropolitan adults for the last quarter 2007 (the study was conducted end October/early November 2007). 12 Dec 2007 Read more >>

Only a third of adults living in SA's metro areas feel that climate change or global warming will affect them much. This is one of the findings of a study conducted in September 2007 by South Africa's leading marketing and social insights company, TNS Research Surveys. 14 Nov 2007 Read more >>

Child obesity is becoming an issue for discussion around the world, and South Africa is no exception. An additional factor that has recently become controversial is the perceived role that advertising and promotions are felt to play in contributing to child obesity and where fast foods fit in. 13 Nov 2007 Read more >>

Mark Molenaar, TNS Research Surveys' National Director: Client Service, won the award for the best paper at the annual South African Marketing Research Association (SAMRA) Conference held at Spier Estate in Stellenbosch last week. 28 May 2007 Read more >>

RS, South Africa’s leading marketing and social insights company, has conducted several studies in recent months amongst representative samples of SA adults (aged 18 years and older) from all over South Africa, to determine their reactions to various issues and to determine their overall levels of well-being. What is the state of South Africa’s mind, body and soul as 2007 gets well and truly underway? 6 Feb 2007 Read more >>

South Africa's leading market research company, Research Surveys (Pty) Ltd (RS), has been bought by a consortium led by one of the world's leading Market Research Groups, TNS, a new BEE partner, Kapela Investment Holdings (Pty) Ltd, and the senior management of RS. 18 Jan 2007 Read more >>

Research Surveys (Pty) Ltd (RS), South Africa's leading marketing and social insights company, has released their Market Sentiment Index (MSI) results for metropolitan adults for the last quarter 2006 (the study was conducted in November 2006). The MSI, at 146.8, is up 0.5 points on its previous all-time high of 146.3, reached in the second quarter this year. Since then, it has experienced a steady decline, falling to 140.0 in August and 134.9 in October. 18 Dec 2006 Read more >>

Seventeen percent of the population (24% in metropolitan areas) can be classified as "Igniters" - people who can have a radical effect (either positive or negative) on a brand. This is one finding of a recent study of 3500 adults across South Africa to investigate people's overall levels of well-being and social interactions and what this means for brands and for advertising. 29 Jun 2006 Read more >>

RS, South Africa's leading marketing insights company, in conjunction with the UCT Unilever Institute of Strategic Marketing, has conducted a ground-breaking study into the size, make-up, buying power and mindsets of the so-called new black middle class in South Africa. 14 Mar 2006 Read more >>

RS, South Africa's leading marketing and social insights company, has conducted several studies in recent months amongst representative samples of SA adults (aged 18 years and older) from all over South Africa, to determine their reactions to various issues and to determine their overall levels of well-being. What is the state of South Africa's mind, body and soul as we enter 2006 and prepare for the 1 March local government elections? 13 Mar 2006 Read more >>

RS, South Africa's leading insights company, has conducted a series of surveys since 2000 that ascertain whether people feel the President is doing a good job. 8 Jan 2006 Read more >>

RS, South Africa's leading marketing insights company, conducted a study in August 2005 amongst representative samples of 2 000 SA adults from the seven metro areas of South Africa, interviewing them face-to-face in their homes, to determine their reactions to various issues. 30 Oct 2005 Read more >>

RS, South Africa's leading marketing insights company, conducted two surveys, one in February 2005 and one in July 2005 amongst representative samples of 2 000 SA adults from the seven metro areas of South Africa, interviewing them face-to-face in their homes, to determine their reactions to various issues. 27 Oct 2005 Read more >>

Research Surveys (Pty) Ltd, South Africa's leading marketing insights company, has, for many years, researched issues of general interest to South Africans. This has been particularly intensive over the past few years. One of the highly topical and very controversial issues has been the Schabir Shaik trial, its verdict and the subsequent release from office by President Mbeki of Jacob Zuma as a result of that verdict. 26 Oct 2005 Read more >>

In a telephone study conducted by RS, South Africa's leading marketing insights company, in January 2005 amongst a sample of 500 SA adults in metropolitan areas and who had access to a landline telephone, attitudes and perceptions of adult South Africans towards issues around corruption were investigated. 12 Jul 2005 Read more >>

Research Surveys, in conjunction with e-tv, conducted a telephone study amongst South Africans in metropolitan areas probing their attitudes and perceptions about the state of education in South Africa. 1 Feb 2005 Read more >>

In a telephone study conducted by RS, South Africa's leading marketing insights company, amongst a sample of 500 SA adults in metropolitan areas who had access to a landline telephone at the beginning of January 2005, attitudes and perceptions of South Africans about corruption in South Africa were probed. 25 Jan 2005 Read more >>

RS, South Africa's leading marketing insights company, conducted a survey in October amongst a sample of 2 000 SA adults from the seven major metropolitan areas of South Africa, interviewing them face-to-face in their homes, and asking their views on key issues. 7 Dec 2004 Read more >>

Effective customer relationship management defines the winners of today's global economy. Profitable companies have strong relationships with the trade, their business partners and their customers. Yet, most managers lack a simple, current measure of the status of their business relationships across multiple channels. 10 Nov 2004 Read more >>

At the drop of a hat, companies espouse their vision/value statements. These company statements can be found in annual reports, in company literature such as brochures and, if one looks carefully there will be framed (slightly dusty) statements in the reception areas of head offices. 21 Oct 2004 Read more >>

RS, South Africa's leading marketing insights company, recently conducted a survey amongst a sample of 3 504 SA adults from all corners of the country, interviewing them face-to-face in their homes, to find out how they are feeling: we looked at the overall well-being of South Africans. 18 Oct 2004 Read more >>

Sunday, 10 October, was World Mental Health Day. RS, South Africa's leading marketing insights company, recently conducted a survey amongst a sample of 3 504 SA adults from all corners of the country, interviewing them face-to-face in their homes, to find out how they are feeling. 14 Oct 2004 Read more >>

A telephone study conducted by Research Surveys among a sample of 500 South African adults in metropolitan areas, shows that just a week after the Olympics closed, pride in South Africa was at a high 96%. People were being asked to agree or disagree with the statement: "You are proud to be a South African". 13 Sep 2004 Read more >>

Research Surveys walked off with 3 awards at the 2004 SAMRA Convention held recently in Muldersdrift. This was out of 4 papers that were presented by RS researchers. 7 Jun 2004 Read more >>

Research Surveys, South Africa's largest knowledge management and marketing research company, today announced the launch of its new Everyday Quality of Life model and its associated family of quality of life measures – the EQLi^tm family. 26 Apr 2004 Read more >>

Research Surveys Market Sentiment Index (MSI) for metropolitan adults for October 2003 has just been released. The MSI, at 127.4, is at its highest level since it was first constructed in May 2002, the base month of 100.0. It is felt worldwide to be a good indicator of future consumer spending trends. 2 Dec 2003 Read more >>

How do people living in South African feel about the job that Thabo Mbeki is doing as president of South Africa? This is an issue that tends to evoke interest and emotion as it plays on South Africa's past and the legacy of apartheid. 9 Oct 2003 Read more >>

Despite the fact that women have achieved success and made invaluable contributions to society, widespread gender discrimination still exists. 17 Sep 2003 Read more >>

Marketers often target consumers assuming that we operate in isolation, as individuals, independent of each other. However, we are all part of a wide range of networks and communities and these have an effect on us. 2 Sep 2003 Read more >>

More than half of metropolitan South Africans did NOT believe that the new plastic bag legislation would result in cheaper food prices for consumers. This feeling was expressed by consumers in all income groups, and from all walks of life. 31 Jul 2003 Read more >>

Research Surveys, through its partnership with TNS (previously Taylor Nelson Sofres) is now able to increase its presence globally, as we expand our networks in North America, Europe and Asia Pacific. This is due in part to the acquisition by TNS, a world leader in market information, of NFO WorldGroup, Inc. 14 Jul 2003 Read more >>

Five hundred metro respondents were interviewed in a snap survey by Research Surveys, South Africa's leading consumer research supplier, between 4 and 6 July 2003. 11 Jul 2003 Read more >>

The involvement of metropolitan South Africans in politics in general is low. Although 80% of respondents claimed to be aware of the various South African political parties, only 44% stated that they follow politics closely⁵. However, people's views of the various politicians make interesting reading. Research Surveys tracks peoples' views on politicians on a continuous basis. 27 Jun 2003 Read more >>

In South Africa, the usage of personal computers (PC's) as well as the Internet over the past year has had little or no growth. 8,4% of adult South Africans residing in major metropolitan areas have access to the web, with this figure dropping to 1,3% amongst Blacks. 4 Jun 2003 Read more >>

At the 24th annual Southern African Marketing Research Association (SAMRA) Convention held in Gaberone last week, the award for best paper was won by Neil Higgs, a director of Research Surveys, one of South Africa's largest marketing research companies. 11 May 2003 Read more >>

Companies spend vast sums of money on selecting, training and developing their employees, only to see their most talented employees move to other companies, often competitors. Why do satisfied employees leave for other companies, and why do dissatisfied employees stay? Do we need to look beyond traditional job satisfaction to explain the behaviour of employees? 6 May 2003 Read more >>