Daniel SchmidtDigital media is changing the way businesses inform their audiences. Rich media, the 'new kid on the block' in display advertising, has a big role to play in this regard. SA's designers are driving Africa forward in this space, as they apply their crafts for the continent's leading brands. A rich media ad is a web ad that offers more ways to involve an audience. It contains images, video or a function to expand while the user hovers over it, which brings about higher user interaction. 9 Mar 2015 Read more >>

Which social channels are right for your brand? - Mark 1With 2015 looming, consumers are sharper, harder to impress and less easily influenced than ever before. It's the digital age and 'the man on the street' is looking into a screen. If you run a business and you aren't embracing the public on social media, your audience is sure to be entertained by brands more slick and streetwise than your own. 18 Dec 2014 Read more >>

Your brand on Twitter - The sequel - Mark 1This article is a follow on to the last article about brands being on Facebook. Read that full article here. 10 Dec 2014 Read more >>

Putting your brand on Facebook - Mark 1This has been a debate by many marketing managers all over the world for many years now; some dipped their toes in standard advertising space units (ASU's) and others spend a fortune on some mind-blowing Home Page Engagement Ads that never produced the desired yield. 4 Dec 2014 Read more >>

Mark 1 makes its mark with new website - Mark 1South African digital media business, Mark 1, has launched its new website, as part of the company's commitment to an expanded focus and service offering within the realms of digital marketing. 30 Jul 2014 Read more >>

We also perform on the Sportsfield - Mark 1We would like to congratulate Joe Steyn-Begley for recently making the Western Province Country Districts Hockey team to represent our province at the South African Country Districts Hockey Tournament in Pretoria last week. Joe is the proud wearer of the No. 1 jersey in Goal for Western Province and, like with most things in life, he doesn't like to let anything past him! 22 Jul 2014 Read more >>