It's actually quite funny yet simple, social media campaigns are like a pregnant woman a few months before giving birth. When we see pregnant woman, all we see is her current situation knowing subconsciously what will happen in a few months' time. 20 Feb 2012 Read more >>

Elitists will have you know that it is blatantly inappropriate to have your writing bare any form of colloquial jargon. Linguists, on the other hand, say that language constantly changes and change in written language occurs through the use of slang in speech. So is it okay to sneak in some casual colloquialness or should you push back your shoulders and write with aristocratic approval? 30 Jan 2012 Read more >>

If it's true that the apocalypse is about to dawn on us in 2012, it might be wise to set a few things in order before it does. And one of those things HAS TO be your social media. Here's our 10 commandments for all your social media in 2012. 24 Jan 2012 Read more >>

Behold the greatest invention in the field of internet marketing, its simplistic design bearing no compensation for its extraordinary ability to over exaggerate - the hashtag (or just plain old #)! A major part of the Twitter experience, hashtagging has become the means of trend-setting and Twitter SEO. If you're Tweeting without hashtags then you're clearly not as Twitter-savvy as you thought you were. 20 Jan 2012 Read more >>

Everyone's researching Lady Gaga's social media success. We've heard the story so often we know it pretty well. Prior to becoming a celebrity, she sought the help of two esteemed marketers who tackled the music blog scene and got her massive amounts of interviews and exposure and then created her MySpace page which got her 700 000 fans back in the day when MySpace and Facebook were neck-on-neck and they also got her Twitter profile going which later made her the most followed person breezing past Britney like it was no one's business and don't get me started on her You Tube Channel and as I'm sure the entire world knows, today you can call her the Queen of Social Media! Phew... 12 Jan 2012 Read more >>

Have you ever wondered why you choose Coke over Pepsi, Dove over Lux, Sunlight over Omo, ABSA over FNB, or All Gold over Koo? Truth be told: we have managed to persuade ourselves into thinking that certain brands are made better and that they are much more reliable than their generic counterparts. 10 Jan 2012 Read more >>

The times they are a-changing; one's social status is now defined by what you tweet and how often you update your social media profiles - a fact that is slowly dawning on the entire world. This said, (as Trevor Noah so aptly put it) the world goes in one direction and South Africa goes the completely opposite way. The world says, "We're going this way." South Africa says, "No, it's okay. We'll go this way and meet you there." 12 Dec 2011 Read more >>

Sparkling, majestic Judaica have made their way into our lives, we believe through divine intervention, in the form of The Pine Street Shul's designer Mezuzahs. These beautiful creations, made through the collaborated efforts of artists Eduardo Villa and Carrol Boyes, are the main attraction of their Mezuzah Campaign - and rightly so! Intricate craftsmanship and beautiful design have made these pieces impressionable and highly sought-after. 30 Nov 2011 Read more >>

Do the blabberings about digital this and social that get your brain in a twist? And is the reality pill that's continuously pressuring you to get savvy about digitisation proving to be a tough one to swallow? Here's some good news for you: we're gladly accepting all of your headaches and digital woes - and your reality pill! We've swallowed it a million times - in fact, it's our favourite pill to swallow! We'll digitise your business for you with our new online public relations package - the new, more reliable, and cheaper form of PR. 29 Nov 2011 Read more >>

We South Africans love our humour, and statistics show we love our social media, too! So when you put the two together you are bound to get quite an entertaining, giggle-inducing social media marketing campaign. Trevor Noah, award-winning, world-class comedian, has managed to walk right onto the social media scene and get himself noticed - although to give him the credit he's due, he was liked before he was liked on Facebook, and probably followed before he was followed on Twitter. He's now being quoted for the words he actually says out loud, as well for his ever so jolly Facebook and Twitter updates! 21 Nov 2011 Read more >>

So you're thinking about employing our help to get your business out onto the www. You've Googled us, read a bit of our website, but you're not yet convinced. What's that you say? You want PROOF. Every month we'll tell you about one of our success stories to help you make your decision. You'll find that we are quite a competent (and confident) bunch. Have a read, you're sure to be pleasantly surprised... 10 Nov 2011 Read more >>

It's time to kick off those old-school tekkies, and move into the fashionable world of advertising clad in the appropriate attire. At Digital By Design we'll tailor a social media deal for you that'll make sure you're dressed for the right weather, while pulling off a killer look at the same time! And size doesn't matter - whether you're a small business or a large corporation, we'll show you just how well this new style will work for you. 1 Nov 2011 Read more >>