"Lauren has been active in parts of this role already and brings vast experience to our channel agnostic approach. As General Manager, Lauren is responsible for the smooth and efficient operations of the company. She will oversee all divisions and processes - a real holistic view of the business is required for this role," says Brent Shahim, CEO, Aqua.
Damant joined Aqua in 2009 and previously served as the company's Operations Director. In the last 16 years, she has worked for three leading agencies in the WPP group of companies: Y&R, direct marketing agency Wunderman, and Aqua. After completing her studies in travel management, she took up a position at the AAA School of Advertising where she also had the opportunity to study advertising and marketing. Damant has a wealth of above-the-line, through-the-line, direct and digital marketing experience.