Visual Volcano Advertising grows to Volcano Group

Since our inception 12 years ago, Visual Volcano Advertising has grown into one of the most successful agencies in the country. Over the years the agency has found it necessary to expand its activities, resulting in the formation of the Volcano Group.
The Group, through its four independent specialist divisions, offers a fully integrated marketing and communications service to ensure that our clients' brands are continuously and successfully managed and promoted in a fast changing and competitive marketplace.

While the name Visual Volcano Advertising is pertinent and appropriate, we believe that now is the ideal time for the agency to align itself closer to the Volcano Group through an abbreviated name change. Therefore, we are pleased to announce that as from 1 April 2005, Visual Volcano Advertising will be known as Volcano Advertising.

The four divisions that comprise the Volcano Group are:

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  • Volcano Advertising - a leading advertising agency offering a fully integrated marketing and through-the-line communications services, both locally and internationally.

  • Volcano Public Relations - providing an effective and successful PR and Eventing service to its leading Blue Chip clients, utilising its unique Perception and Reputation Management methodology.

  • Brand Scan - a specialist business intelligence unit highly experienced in gathering, editing and presenting critical industry, market and product information for its clients throughout Southern Africa and the African continent.

  • Brand Matryx - a vastly experienced business team made up of Volcano Group executives and specialist personnel to ensure that the necessary expertise is available to solve the growing number of problems facing today's executive.
  • Working methodology

    The differentiating factor that has ensured our success is our working methodology according to our Business Success Continuum (BSC®). This ensures that we have a 360º marketing approach in all our disciplines, whether it's an advertising or promotions campaign, or a PR programme.

    Experience

    Our cumulative experience includes most of the blue-chip brands in SA with a key focus on various industries such as motoring, adventure, leisure, FMCG, industrial and electronic.

    Conclusion

    For more details or an analytical discussion on your marketing and communication needs, please contact us on (011) 706-3060:
    Volcano Advertising: Peter Jackson.
    Volcano Public Relations: Deon Bredenhann.
    10 May 2005 08:56

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